This Virtual Soldier's Speech Explains How to Have True Purpose in Life Cover

This Virtual Soldier’s Speech Explains How to Have True Purpose in Life

Humans are agents of change.

From the moment we are conceived, our body begins to evolve. It grows until we’re born, and then it grows some more. Our bones, cells, muscles, even our brains — they constantly renew themselves. Day after day, month after month, year after year. It all changes until it can’t change anymore.

In time, we start to decay. Decay, too, is change. It’s not a bad thing, you know? As Steve Jobs said, “Death is very likely the single best invention of life. It clears out the old to make way for the new.”

We don’t change just on the inside. Between birth and death, we change everything we interact with. We change nature, culture, and others. Throwing a rock is change. Discussing remote work is change. Patting a friend on the back is change. Even sleeping is change.

Change is the most human thing we do — and the most powerful way to enact change is through purpose.

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Omotenashi: How the Japanese Remind Us We Deserve to Be Happy Cover

Omotenashi: How the Japanese Remind Us We Deserve to Be Happy

On our last night in Tokyo, we missed the korot stop. It was nearly 8 PM, and we knew this was our last chance. “Dude! We have to turn around!” My friend and I got off at the next stop along the red Marunouchi metro line that connects Shinjuku and Tokyo Station, then hopped right back in to go the other direction.

I can’t recall whether it was Ginza, Kasumigaseki, or Shinjuku-sanchome station, but I still remember exactly what the tiny stall selling little pieces of heaven looked like. It was a 10-foot-long aluminum box with two glass displays, their bottom half straight, the upper half curved — the kind you typically see in bakeries and cake shops. “Thank god!” The single-pull metal shutter was still open.

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You Must Meme Your Dreams Into Existence Cover

You Must Meme Your Dreams Into Existence

Why is America “The Greatest Country in the World™?”

Unlike Italy (Caesar), Greece (Alexander the Great), and Mongolia (Genghis Khan), America never ruled half the known world. In fact, America is only 200 years old. It’s one of the youngest countries of all.

So why do they get that slogan? America gets that slogan because for all 200 of those years, they’ve been yelling it at the top of their lungs. When the founding fathers put their signatures on that document, they said: “This is what makes a country great.”

Ever since, America at large has been saying, “Look! This is what makes a country great. And we’re doing it! Look at us! That is why our country is the greatest.” It’s marketing — but it works.

“Which country is the best?” is a stupid question, of course, but let’s ignore that for a second. For any of the years it has existed, including this one, you could argue a thousand ways that America is not the greatest country in the world. You could use facts. You could use opinions. You could use ideas. What about originally taking the land from Native Americans? What about slavery? What about the problems with energy, finance, poverty, food, race, and a million other things? Every country has problems. America is no exception.

And yet, if you could put your ear on the global chatter-chamber, you’d find there’s no debate: By and large, people around the world agree that the USA are “The Greatest Country in the World™.” It might not be more than half the global population, but it sure is a hell of a lot more than just the 328 million people who live there. How many dream of moving to the USA? Billions.

USA wins, and it wins because when it comes to “the country reputation scoreboard,” Americans have made up a competition and declared themselves the winner. They’ve memed the outcome they wanted into existence, and even if the memes were just made up, the result is very much real.

Achieving your dreams works the exact same way.


The sooner you wrap your head around the fact that all large-scale change must — in large part — be memed into existence, the better. It’s not all of it but most of it.

Most people don’t want to accept this. People who don’t understand Bitcoin, the GameStop drama, or how Trump could ever win the election want logical explanations for why things work.

“But it’s not backed by anything.”

“But it’s not a good stock fundamentally.”

“But he’s not equipped to be president.”

The truth is most things work because we collectively decide they should. Much more so than with facts and figures, we back them with belief — and human belief is one of the most powerful forces in the world. The story matters more than the data.

If we could travel through time and be there for some of the big moments of history, we’d understand this much faster. Imagine how skeptical the first users of paper US dollars must have been. “What the hell is this? I can’t bite on it to verify it’s real. It’s just paper!” Imagine how freaked out people were by the first light bulbs. “It must be witchcraft! They should hang this Edison guy.”

Early on, Martin Luther King was just a hot-headed guy with crazy ideas. So were Newton, Steve Jobs, Lady Gaga, and Amelia Earhart. Then, the story changed.

When you actively try to change your story, you are taking back your power. You’re starting to meme your dreams into existence.


There’s a great scene in The Dark Knight where Alfred explains why Bruce doesn’t have what it takes to defeat Bane: “I see the power of belief.”

A few weeks ago, Jake Paul knocked out Ben Askren in the first round. How can a Youtuber (repeatedly) beat professionals? Training, circumstance, luck — sure, but at some point, you have to admit: “I see the power of belief.”

Ten days before the fight, one of Jake’s security guards died. That guard told Jake he had a dream of him knocking out Ben in the first round. Imagine what it feels like to fight for that. Imagine the power of belief. Can you feel it? Goosebumps.

Of course, Batman ultimately does defeat Bane, but not because of his renewed physical strength, better gadgets, or smarter ideas. He wins because he fights for something bigger, something he believes in so much that he makes all the above happen in the first place. Belief is a self-reinforcing loop.


If you want something, you need to tell yourself a story that leads to it. In that story, you must be the hero. Then, you keep telling it to yourself and everyone you come across.

“I’ll write the most popular young adult novel ever.”

“I’ll be the first person on Mars.”

“I’ll make green beans the most desirable food in the world.”

It matters not how asinine or unrealistic the story is. What matters is that it offers the power of belief — to others, but especially to you. You don’t need the facts on your side because if you persist with your story, the data will change over time.

When it comes to understanding what happens in the world as well as making your dreams a reality, the story isn’t everything, but it’s probably more than half. In today’s world of global awareness and instant story-spreading, don’t let anyone tell you what you can and can’t do. Decide what the story will be, then insist on it with your words and actions. One day, it is bound to happen.

Just like, one day, someone decided America should be the greatest country in the world — and today, that’s a story billions of people believe.

The Current of Life Cover

Are You Swimming With or Against the Current of Life?

In his book The Cafe on the Edge of the World, John Strelecky tells the story of a man in a hurry.

The man, a busy professional also named John, is stuck in a massive traffic jam en route to his much needed vacation. When he tries to circumvent the roadblock, he gets lost and, running out of fuel, energy, and growing ever hungrier, turns in to a cafe in the middle of nowhere — The Cafe of Questions.

Inside the cafe, John gets a delicious breakfast, but he is also confronted with a series of uncomfortable, oddly well-timed questions, such as “Why are you here?” “Do you fear death?” and “Are you fulfilled?” The waitress, cook, and fellow guests seem to be able to read his mind, and they all make him reflect deeply on the path in life he has chosen thus far.

At one point in the book, the waitress, Casey, sits down in John’s booth and tells him the story of the green sea turtle. She too was once on vacation, she says. Snorkeling off the coast of Hawaii, she spotted a green sea turtle right next to her in the water. This being the first time she ever saw one, she was excited and decided to follow the little guy for a while.

“To my surprise, although he appeared to be moving pretty slowly, sometimes paddling his flippers and other times just floating, I couldn’t keep up with him. I was wearing fins, which gave me propulsion power through the water, and didn’t have on a buoyancy vest or anything that would slow me down. Yet he kept moving farther from me, even though I was trying to keep up. After about ten minutes, he lost me. Tired, disappointed, and a little embarrassed I couldn’t keep up with a turtle, I turned back and snorkeled to shore.”

The next day, Casey returned to the same spot, and again, she found and tried to keep up with another green sea turtle. As she realized that turtle too was about to lose her, she stopped paddling and just floated in the water.

“As I was floating on the surface, I realized something: When the turtle was swimming, it linked its movements to the movements of the water. When a wave was coming at him, he would float, and paddle just enough to hold his position. When the pull of the wave was from behind him though, he’d paddle faster, so that he was using the movement of the water to his advantage. The turtle never fought the waves. Instead, he used them.”

Casey, on the other hand, had been paddling the whole time. This was easy enough when the tide was in her favor, but the more she fought the incoming waves, the less energy she had to capitalize on the outgoing ones later.

“As wave after wave came in and went out, I became more and more fatigued and less effective. Not the turtle though. He kept optimizing his movements with the movements of the water. That’s why he was able to swim faster than I could.”

If you’re like me — and John — at this point in the story, you’ll wonder: That’s great — but what does it have to do with me and my life? Actually, a whole lot, as Casey will explain in a second.


Have you ever felt like you’re fighting an uphill battle? As if for every two steps forward, life somehow pushes you one step back?

It happens to all of us. We do our best to fulfill our duties as responsible adults, and yet, it seems we must fight tooth and nail to make room for the few people and activities that are truly important to us. Why is that?

Well, as the green sea turtle might tell us: “You’re swimming against the current of life. Why don’t you try swimming with it?

After Casey gives him some time to think about the story, John interprets it as follows:

“I think the turtle — the green sea turtle — taught you that if you aren’t in tune with what you want to do, you can waste your energy on lots of other things. Then, when opportunities come your way for what you do want, you might not have the time or strength to spend on them.”

Casey smiles, for she knows the power of grasping an important lesson out of one’s own thinking, and then she adds some more context to John’s insight:

“Each day, there are so many people trying to persuade you to spend your time and energy on them. Think about just your mail and email. If you were to participate in every activity, sale, and service offering you get notified of — you’d have no free time. And that’s just mail and email. Add on all the people who want to capture your attention for television time, online activities, places to eat, travel destinations…You can quickly find yourself living a life that’s just a compilation of what everyone else is doing, or what people want you to be doing.”

Casey then explains that since she observed the turtle moving effortlessly through the water, she has taken a new perspective on life: The incoming waves represent all the people, activities, and things that clamor for a share of her attention, time, or energy but don’t contribute to what she really wants to do in life. In essence, they block her from fulfilling her purpose. Meanwhile, the things and people that support Casey living in sync with her calling are like outgoing waves — they carry her towards her destiny.

That’s the lesson of the green sea turtle, and even though it’s a big one to swallow with his pancakes, John decides to chew on it for a while. I hope you will too.


When Casey leaves John to ponder her story, he asks her for pen and paper. On the back of his napkin, he calculates that if he spends 20 minutes a day flicking through unimportant mail for 60 years, that’s over 300 days of his life — almost an entire year, wasted on one incoming wave.

What about all the others? What about TV commercials, mindless radio listening, and people trying to network with him for their advancement? And those are just the distractions John didn’t choose. He too is human. He’ll distract himself as well along the way.

John is shocked. He tells Casey about his discovery. While she reminds him that not all mail is junk — and not all distractions are wasted time — she does admit:

“It can get you thinking. That’s why my time with the green sea turtle made such a big impact on me.”

When you feel like all you do is struggle, ask yourself: “Am I swimming with the current of life? Or am I desperately paddling against it?”

Do you focus too much on distractions? Are you allowing the wrong activities and people to take up your time? If so, it is no wonder every hour you spend on hobbies and friends you love feels like an hour you must mine from the hardest rock with your bare hands.

At the same time, for every distraction you ignore, one ally will look your way. Wait for the right wave, the right circumstances to arrive, and then ride it with everything you’ve got. If the knitted beanie trend is fading, maybe wait a year to start your knitting business. If a friend offers you a small book deal to tell a story you’ve always wanted to tell, go for it!

After years of high-paying but also highly stressful jobs, John Strelecky decided to finally fulfill his childhood dream of traveling the world. When he came back, he wrote the book he needed to read; he gave himself the message he needed to hear.

Since then, that message has been shared millions of times around the world: Don’t swim against the current of life. Focus on the right people, the right activities, and the right things. Only then will it carry you to your dreams.

It’s just one of many metaphors in his book, but I have no doubt that, somewhere on the edge of the world, a green sea turtle once taught Strelecky that lesson — and from that very same turtle, we can still learn to navigate the seas of life today.

If You’re Not Valued, You’re in the Wrong Place Cover

If You’re Not Valued, You’re in the Wrong Place

When she graduated high school, the father told his daughter: “I’m proud of you. Soon, you will move out and go your own way. I’d like to give you a going-away present. Follow me.”

The father walked to the garage and pressed a light switch the daughter had never seen before. A single light bulb lit up and revealed: Hidden in the back of the garage, there sat an old car. It was dusty, dirty, and clearly not in good shape.

The father smiled and revealed a set of keys: “I bought this car many years ago. It is old, but now, it’s yours! I only have one request: Take the car to the used car lot and ask how much they’re willing to give you for it. I’d like to know.”

The daughter was happy to have a car, but she wished it was a better one. With a sigh and an awkward half-smile, she took the keys and drove downtown. When she returned, she said: “They offered me $1,000, dad. They said it looks pretty rough.”

“Hmm, okay,” her father said. “Might you take it to the pawnshop and hear what they say?” The daughter rolled her eyes and went off. When she came back, she said: “The pawnshop was even worse. They only wanted to pay $100 because the car is so old.”

“Okay then,” the father said, “only one last try: Take it to the car club and show the members there.” At this stage, the daughter really didn’t see the point anymore, but because the car was a gift, she did as her father asked.

When she returned, the father could see the surprise on her face. “Well?” “Dad! Five people in that club offered me $100,000 on the spot! They said it’s a Nissan Skyline, and every collector worth their salt would give an arm and a leg for such an iconic car.”

The father smiled and said: “If you are not being valued, you’re just in the wrong place. Do not be angry. Do not be bitter. But do go to another place.”

“The right place with the right people will always treat you the way you deserve to be. Know your worth, and never settle where you’re not appreciated. Never stay where people don’t value you.”

The daughter never sold the car — and she never forgot this lesson.

30 Lessons Learned in 30 Years of Life Cover

30 Lessons Learned in 30 Years of Life

Yesterday, I turned 30. When I was 18, I thought by 30, I’d have it made.

My 20s were a long, slow grind of realizing “made” does not exist. “Made” is past tense — but you’re never done! The only finish line is death, and, thankfully, most of us don’t see it until we’re almost there.

Instead of the binary made/not made distinction, I now see life as round-based. You win some, you lose some, and different rounds have different themes. There’s a carefree-childhood season, a teenager-trying-to-understand-society season, an exuberant-20-something season, and so on.

At 30 years old, I’ve only played a few seasons, but each round feels more interesting than the last. If that trend persists, I can’t imagine what one’s 60s or 90s must be like. By that time, you’ve seen so much — and yet, there’ll always be new things to see.

Most seasons last longer than a year, and there’s plenty to talk about with respect to the important, defining decade from 20 to 30 alone, but today, I’d like to do something different: I want to share one thing I’ve learned from each year I’ve been alive.

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Lincoln's Unsent Angry Letter Cover

Lincoln’s Unsent Angry Letter: Modern Technology Edition

In 2014, Maria Konnikova lamented the lost art of “the unsent angry letter” in the New York Times. The idea is that if you’re upset at something or someone, you write a detailed, liberal response — and then stick it in your drawer until you’ve cooled off.

US president Abraham Lincoln may be the most prominent proponent of “hot letters,” as he called them, but the stashed vent has a long tradition among statesmen and public figures. Harry Truman, Mark Twain, Winston Churchill — the list of admired characters to prove the tactic’s efficacy is long enough.

It serves as both an emotional and strategic catharsis, Konnikova noted. You can “let it all out” without fearing retaliation while, simultaneously, seeing what proper arguments you have on offer — and what’s just nasty, unhinged thought.

In theory, the tool is as intact as ever: When you’re angry, write a letter. Then, let it sit. By the time you revisit, you’ll be able to learn rather than suffer from it. In practice, however, 200 years of technological progress have undoubtedly left their mark on what used to be a pen-and-paper exercise. Konnikova writes:

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The Japanese Art of Kintsugi: How to Practice Self-Improvement Without Judging Yourself Cover

The Japanese Art of Kintsugi: How to Practice Self-Improvement Without Judging Yourself

I still remember the commercials: “Clearasil Ultra Face Wash — and in three days, they’re gone!” “They” are the pimples, of course.

Each ad played out the same way: A teenage boy hides from his crush because he has acne. His friend reminds him of the party in three days. “You can’t go with that face!” The boy uses Clearasil, shows up, and gets to kiss the girl.

As someone who suffered three long years of intense acne in high school, those ads hit me right in the feels — first with hope, then with misery. After I tried the product and it didn’t work, Clearasil continued to erode my self-worth in 30-second increments by reaffirming a false belief I held about myself: As long as I have acne, girls won’t be interested in me, so there’s no point in even trying.

Every year, millions of teenagers share this experience, and it reveals a pattern deeply ingrained in Western culture: Find a flaw, worry about it, try a quick fix, and if it doesn’t work, go back to worrying. Repeat this cycle until some magic pill works or you find an even bigger inadequacy. While this may lead to some improvement, in the long run, it inevitably leads to self-loathing.

You wouldn’t think a pimple commercial reveals so much about a nation’s culture, but if you watch a few Japanese skincare ads for reference, you’ll see — because unlike Clearasil, they do clear things up.

The Japanese Perceive Problems Differently

The first thing you’ll notice about Japanese beauty commercials is that they’re not directed at teenagers. There’s no Justin Bieber claiming zits are intolerable, no before-and-after pictures, and no shrill voice prompting you to “get acne out of your life.”

All you’ll see is adults going about their day, feeling good because — and this is the part the commercials focus on — every day, they practice their skincare routine. Pimples aren’t presented as a flaw to be overcome, just a part of everyday life. “If you consistently take care of your skin, acne might still happen, but it won’t have enough power over you to ruin your day.” That seems to be the message.

This is radically different from how we approach obstacles in the West, and it’s no coincidence. The Japanese perceive problems differently. They don’t view them as stumbling blocks to be eliminated. Instead, they see them as stepping stones on a never-ending journey. They empathize with problems.

The Japanese cultivate this worldview at an early age, thanks not just to their commercials but also their teachers.

“He did it!”

Jim Stigler is a psychology professor at UCLA. He once observed a fourth-grade math class in Japan. Surprisingly, the teacher called the worst student, not the best, to the board. The task was to draw a three-dimensional cube.

Every few minutes, the teacher would ask the rest of the class whether the kid had gotten it right, and the class would look up from their work and shake their heads no. At the end of the class, he did make his cube look right! And the teacher said, ‘How does that look, class?’ And they all said, ‘He did it!’ And they broke into applause. The kid smiled a huge smile and sat down, clearly proud of himself.

Imagine this scene in a Western classroom. Based on 13 years of going to school in Germany, I can tell you: It would not have gone this way.

Usually, if a student is called out and doesn’t immediately get it right, they are branded as stupid — if not by the teacher, then at least by the other students. They’ll return to their desk with their head lowered in shame and, instead of discovering the solution, go back to worrying about their pimples.

In Japan, mistakes are seen as valuable. There’s not just something to learn, there’s something to learn for everyone. Instead of being left behind, people who struggle are pulled into the light. Solving the problem becomes a joint effort, and if the student succeeds, everyone wins.

You might say, to the Japanese, mistakes are worth their weight in gold — sometimes literally.

Kintsugi: Don’t Fix — Integrate

Kintsugi is an old Japanese art. It is the craft of repairing broken pottery using seams of gold. Instead of trying to hide the object’s cracks, it accentuates them. The message is simple but meaningful: Our trials and flaws are not scars on our character — they are the very fabric that makes us human. Each obstacle, each mistake becomes a building block of a better tomorrow, thus making us a little more unique and beautiful.

In the West, we tend to throw things away when they break. Each year, millions of perfectly usable products end up in landfills. To some extent, we do the same with people. This is sad but unsurprising, given the perpetual message in our education and media: If you struggle in even the slightest, you’re not good enough. You can buy some Spanx, muscle supplements, or an online course to fix it, but until you have, don’t bother, and definitely don’t bother others with your problem.

But what if our mistakes are just for learning? What if our flaws aren’t flaws at all — just puzzle pieces that make us different and, thus, lovable?

There’s a difference between fixing and integrating: One is done to compensate, the other to move forward. When we obsess over correcting our flaws, we may succeed, but we’ll never feel content. It takes a general appreciation of life’s transience to focus on learning, accept what we can’t change, and even see beauty in our little imperfections.

The Japanese call this appreciation “mono no aware” — an empathy toward things, a sense of impermanence. Mono no aware is at the heart of kintsugi, and it can make the difference between a laid-back, joyful pursuit of growth and a never-ending spiral of self-flagellation — just like a golden thread can make a repaired plate look more beautiful than it was before it broke.

Summary

From your skin to your mind to your bank account: A desire to improve your life is a wonderful thing. It’s less wonderful if that desire leaves a constant taste of “I’m not good enough” in your mouth.

Not always but often, Western self-help wants you to feel self-conscious. The industry points out your problems, twists the knife, and then happily sells you a plethora of quick fixes to combat them. Whether they work or not, in the long run, this will damage your self-image.

While it’s good to confront our problems head-on, the Japanese aim to do so without negative connotation. They stress consistency and effort in their marketing, parenting, and education. Mistakes are a valuable source of learning for everyone, and our flaws are not just not so bad, they make us unique and beautiful.

The next time you spot a pimple or give the wrong answer, remember the art of kintsugi: Don’t fix. Integrate. As long as you make them steps to something bigger, not a single one of your obstacles will go to waste.

If You’re an Intellectual, Act Like One Cover

If You’re an Intellectual, Act Like One

In seventh grade, my history teacher asked if anyone knew what the huge, fancy, painting-like carpets covering the walls of the Palace of Versailles were called. His question was met with silence and puzzled faces.

Eventually, I raised my hand and said: “Gobelin.” My teacher was thrilled. So was my neighbor. “Ooooh, go-be-liiiiin, Mr. I-know-everything.” The class erupted in laughter.

There’s something to be said here about shaming intellectuals and about a system in which being fun is cooler than being smart, but at 13 I was oblivious to both of those things — so I too erupted in laughter. If you can’t beat ’em, join ’em, right?

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If You Drove Half as Fast, You'd Still Get There on Time Cover

If You Drove Half as Fast, You’d Still Get There on Time

When he lived in Santa Monica, Derek Sivers found the perfect bike path: A 15-mile round trip along the ocean with almost zero traffic. In his afternoons, he’d get on his bike and race full speed ahead. On average, the trip took him 43 minutes to complete.

After several months of arriving with a red face, a sweaty head, and feeling completely exhausted, Derek decided to take it easy for once. He looked at the scenery. He saw some dolphins. He casually pedaled along. It took him 45 minutes.

At first, Derek couldn’t believe it, but he double-checked his numbers, and, sure enough, he achieved 96% of the result with 50% of the effort. Reflecting on the experience, he writes:

When I notice that I’m all stressed out about something or driving myself to exhaustion, I remember that bike ride and try dialing back my effort by 50%. It’s been amazing how often everything gets done just as well and just as fast, with what feels like half the effort.

A few years ago, my Dad and I used to do something similar: We raced home in our cars. It’s about five miles from the city to the suburbs, and we too used to speed, catch yellow traffic lights, and overtake anyone in our way.

One day, we did the math: If you go 50% over the limit on such a short trip, you’ll save about one minute. We’ve been cruising ever since.

Life is like that a lot. You go all out to be 50% faster, better, stronger, only to arrive one day early at the finish line.

It’s easy to get caught up the everyday hustle. “Let me queue in the other line.” “I can cut a corner here.” “Maybe, I can get them to approve my application faster.” Switching lanes often feels efficient in the moment but won’t make a big difference in the end.

This applies to our daily to-do lists as much as it applies to our biggest goals. If you get the report one day sooner, the company can go public one day earlier — but all that means is that its shares will trade one day extra. On a 10-year-timeline, who cares about that day? No one.

You can stay up till 2 AM and post one extra article. But in your five-year-plan of becoming a writer, does it really matter? Sometimes, it will. Most of the time, however, it won’t. But if you don’t get enough sleep, you can’t see through your five-year-plan. That part always matters.

You can race to your friend’s BBQ and honk and yell at every other driver along the way. Or, you can drive half as fast and still get there on time.

You’d arrive relaxed, happy, and in a positive state of mind. You wouldn’t be exhausted from all the stress that took so much from your mind but added so little to your outcome. This is what Derek learned from his frantic bike rides:

Half of my effort wasn’t effort at all, but just unnecessary stress that made me feel like I was doing my best.

Sometimes, doing your best means having nothing left to give. Usually, it doesn’t. More often than not, feeling completely spent is a sign that you wasted most of your energy.

Energy is precious. Conserve it. Direct it efficiently. Take pride in doing your best in a way that lets you do your best again tomorrow. Life is short. Enjoy it. Don’t burn through it too quickly. Be content with the 96%.

After all, what good are two extra minutes if you can’t use them to gaze at the sea?