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The Only Post About the Pomodoro Technique You’ll Ever Have To Read

June 26, 2023January 5, 2025 Nik

On a cloudy September afternoon in 1987, German-Italian programmer Francesco Cirillo was trying to study for his sociology exam. He couldn’t concentrate. “I made a humble bet with myself,” he says. “‘Can you stay focused for two minutes without distraction?’”

Cirillo grabbed a timer from his kitchen, wound it up, and started reading his book. It worked. Francesco’s tomato-shaped clock rang after just 120 seconds, but the moment he looked up from his book, still half-lost in its pages, the Pomodoro Technique was born.

“For the first time, I had managed to turn time into an ally,” Cirillo writes. Right when they most appeared to be his enemy, he finally started using his seconds instead of running away from them.

For the next five years, Cirillo kept refining the method. Since 1998, he’s taught it to millions of people around the globe. And his book The Pomodoro Technique is now in its third edition.

I first discovered the Pomodoro Technique around ten years ago, and I wrote about it as early as 2015. Since then, I’ve completed well over 10,000 Pomodoros to write millions of words. In the last 12 months alone, my productivity app tells me I’ve completed over 1,400 sessions averaging around 50 minutes each.

Here’s everything you need to know about this amazing tool.

Ikigai: The Wonderful Japanese Concept Everyone Misunderstands

June 18, 2023December 2, 2024 Nik

Explaining Japanese concepts to a Western audience has become a big trend in nonfiction, and ikigai is leading the charge. Naturally, in our almost-typical self-centeredness, we’ve managed to make the worst book about ikigai the most popular one and totally misunderstand the idea.

If you’ve heard of ikigai — and at this point, I’d be surprised if you hadn’t — you’ll probably loosely associate the word with “happiness” or “your life’s purpose.” That’s because our discourse about ikigai has been dominated by a single book, and while it’s a good book in and of itself, unfortunately, it completely misstates what ikigai is actually about.

I love Japan. I went to Tokyo, Kyoto, in Osaka in 2013. In 2022, I also read all major English books about ikigai — thankfully, there are only three of them. So today, I’d love to share what I’ve learned with you. Let’s understand what ikigai is actually about.

Omotenashi: How the Japanese Remind Us We Deserve To Be Happy

May 16, 2023September 7, 2025 Nik

On our last night in Tokyo, we missed the korot stop. It was nearly 8 PM, and we knew this was our last chance. “Dude! We have to turn around!” My friend and I got off at the next stop along the red Marunouchi metro line that connects Shinjuku and Tokyo Station, then hopped right back in to go the other direction.

I can’t recall whether it was Ginza, Kasumigaseki, or Shinjuku-sanchome station, but I still remember exactly what the tiny stall selling little pieces of heaven looked like. It was a 10-foot-long aluminum box with two glass displays, their bottom half straight, the upper half curved — the kind you typically see in bakeries and cake shops. “Thank god!” The single-pull metal shutter was still open.

4 Tips to Forever Improve Your Reading

April 4, 2023November 27, 2024 Nik

Reading may not be your favorite thing to do, but you are still a reader. Every day, you read thousands of words. You read messages, notifications, and web pages. You read books, signs, and documents.

If you could retain 10% more of everything you read, your life would be a lot better. The following 4 tips took me years of daily reading to collect but will only take you 3 minutes to learn. You’ll be a better reader forever.

7 Lessons From the 7th Year of Running a Book Summary Business

December 22, 2022December 22, 2022 Nik

My business has lasted as long as the average American marriage — seven years. The level of commitment surely feels on par.

When I launched Four Minute Books, I had no idea what it would grow into. All I thought about was how to get better at writing and maybe make a few bucks along the way.

Seven years later, in what has been, undoubtedly, my hardest year in business yet, it turns out that this little book summary site is, so far, the only consistently growing revenue generator. Here’s a chart contrasting its revenue vs. Medium and Write Like a Pro, my writing course.

Why I Deleted Most of My Social Media

May 4, 2022August 8, 2024 Nik

A few weeks ago, just before Elon bought Twitter and made it look cool, I deleted my Facebook, Instagram, Twitter, and TikTok accounts. “FITT,” their initials spell, and fitter I feel indeed.

The main idea behind minimalism isn’t to save money or time. It is to save mental energy, which physical items take up, even if they’re sitting quietly in your attic. Somewhere in your subconscious, you know the broken volleyball net is up there. Even if it only makes it to the top of your mind on occasion, you’ll feel a burden being lifted once you chuck it in the trash.

Digital minimalism works the same: You can stop using your social media, but the accounts will still be there. So will all the connections. All the posts you’ve created will still harbor the energy you put into them. The weight of sunk costs will be palpable.

“I wonder what Marcus from my year abroad is doing.” That thought hits different when you can check up on Marcus vs. when you can’t — and the latter is not necessarily a bad thing.

We tend to be kinder to people when we keep them only in our memory. Plus, when you can’t see Marcus’ new house, you won’t feel bad about yourself from the inevitable comparison that follows. When Marcus only visits your attention once a leap year, your natural reaction is to wish him well, then be on your way. For many relationships in our lives, this is the way they’re supposed to go. We’re not wired to maintain distant yet infinite contact with thousands of people.

Manage your social media in a way that prevents them from managing you.

There Are Only 3 Ways to Live a Happy Life

January 6, 2022November 22, 2025 Nik

What happens after you die?

In his book Sum, neuroscientist David Eagleman provides 40 different, often contradicting answers to that question — some harrowing, others hilarious. What if God allowed everyone into heaven, but then we’d all complain about being stuck there with one another, concluding it is, in fact, hell? What if God turns out to be a microbe, completely unaware humans even exist?

Maybe you’ll continue life in a world inhabited only by the people you already know or be forced to live each moment again, grouped by similarity. Four months of sitting on the toilet followed by three weeks of eating pizza, after which you’ll have 24 hours of nonstop stomach cramps before sleeping for 30 years straight.

Despite conjuring stories that happen exclusively in a place from which we can’t return, (and that we therefore know nothing about) Sum holds profound implications about what we might choose to do in the here and now. The mere idea of accidentally becoming a horse in your next life, realizing only in the last second how great it was to be human, could be the exact hoof kick you need to finally start writing your novel, for example.

Sum is Derek Sivers’ single-favorite book of all time. Whichever specific tale it may have been that spurred him into action, one day, he decided to write a book just like it, except he’d answer a different question — a question even more important than what’s beyond death, with even greater indications: While we are on this earth, how should we live?

Protect Your Routines, Not Your Rituals

November 4, 2021August 10, 2024 Nik

When I don’t leave the house, I won’t get much done. That’s the deal my brain has struck with itself. Little of my best work has happened at home. I’ve always been most productive when I separated the two, and being self-employed while living in a studio apartment has only confirmed that trend.

It doesn’t matter when I leave the house. As long as I do and arrive at an office, a Starbucks, literally anywhere with wifi, productivity will follow. The other day, I went to WeWork at 6 PM on a Saturday to shop Christmas gifts. It worked! Even a task as trivial as booking a train ticket, I’d rather do “at work” if you gave me a choice.

Lately, my mornings look like this: I wake up at 7, drink water, and brush teeth. I do some push-ups, some sit-ups, and shower. I meditate for 10–15 minutes, get dressed, grab a banana or prep some food, and go. That’s a lot of stuff. The part that matters, however, is that I leave the house. I could skip all the rest, and sometimes, I do. I might meditate at work or shower at night. I’ll move my workout or get food on the way.

The point here is that some habits deserve protection, whereas others do not. To determine which is which, I like to separate them into two categories: Routines vs rituals.

Sometimes, the Work Is Easier Than the Workaround

October 11, 2021August 9, 2024 Nik

When my favorite writer stopped writing, I decided to save all his articles, lest he delete them. I knew I could save them one by one in Evernote, but since he had published over 100 pieces, I thought there might be a way to avoid this tedium.

I asked a developer friend for help, and he referred me to another mutual friend of ours. I messaged that friend on Slack but didn’t get a response. A week later, I emailed him. A few more days went by, but then, he responded.

My friend suggested two scraping tools for the job. I started comparing their features and pricing. As it turned out, one tool would limit exports on a free trial, so I went with the other one. I downloaded it, installed it, and made an account.

The tool was pretty technical, so it took a while to grasp the basics. Eventually, I got it to load my favorite author’s index page, where all his stories were linked. Then, however, the tool required making complex workflows, and to top it all off, it only seemed to export to CSV, not PDF.

At this point, I finally decided the juice was no longer worth the squeeze. I sat down after lunch, sipped some coffee, cranked up the music, and went to work. One by one, I opened each article in a new tab, clicked the Evernote Web Clipper, chose the right output settings, and saved it.

Some pages took forever to load. Chrome groaned under the pressure. Evernote kept changing its settings, so I had to fiddle with them each time. After about an hour, however, I made it. There it was: My favorite author’s entire essay collection, preserved for future readings.

All in all, saving 100+ articles by hand was boring, tedious, and eye-roll inducing. I felt grumpy, annoyed, and frustrated at times. In short, it was exactly what you’d expect it to be. It was also, however, the 100% right thing to do — the shortest path to results, and thus the quickest way to satisfaction.

“Work smarter, not harder!” It’s a piece of advice cited like gospel in meetings, speeches, and job interviews. But how much time do you spend trying to out-smart the work? Isn’t thinking the hardest work of all? Thinking a lot without meaningful breakthroughs — there’s hardly a faster way to exhaustion.

Sometimes, it’s better to admit you’re not that good at it. Sometimes, the work is easier than the workaround.

The 3 Rules for Dropping Projects

August 19, 2021August 8, 2024 Nik

It’s an unwritten law of entrepreneurship that for every project you stick with, there are at least three you’ll quit or never start.

In my case, there’s the car blog, the car Instagram, the inspired quotes Instagram, the animated quotes app, the anti-stress course, and hundreds of deleted article ideas — and those are just some of the least public of my failures. I quit my Substack newsletter after six weeks, quit as editor of Better Marketing, and quit another newsletter to write a book, which I then quit to write another book. I’m now on book #3 and have given up announcing. Quit, quit, quit.

On the plus side, it is only out of this flaming pile of failures that a handful of lasting, rewarding projects were able to emerge. Projects like Four Minute Books or my writing course, which pay the bills and align well with my long-term mission of being a writing-focused writer.

On Shark Tank, one of Kevin O’Leary aka Mr. Wonderful’s most common pieces of advice is to “take that idea behind the barn and shoot it.” He has no qualms about telling people with six figures in sales to drop a product that’s already dead but doesn’t know it yet. But how can you tell? What do you do if you don’t have Mr. Wonderful yelling in your face?

One mistake we make is that we try to evaluate each new idea on its own merits rather than relative to what we’re already doing. Everyone wants 100,000 Twitter followers, but unless you have indication to believe tweeting would be a better use of your time than your current project, you shouldn’t start posting memes on a whim. Similarly, while writing a book is hard and takes forever, it could be the right move at the right stage in your career.

To help you determine what to drop and what to rock, here are three lessons I’ve learned over the years. I try to live by these rules, and they’ve made my life a lot easier.