For my newest blog, I went with an entirely different strategy than most others. This takes a lot of work, but it works.
It’s based on 2 pillars.
But first, some credibility. After building a few pieces of content over 3 weeks and fleshing out the site, I officially launched the blog on January 11th, 2016, with this post.
The blog is called Four Minute Books and I publish book summaries.
As of today, 1 month in, over 20,000 people have been on the site. Not bad for 4 weeks.

This strategy is not perfect, and it doesn’t absolve you from doing some serious SEO work later on, but it’s the fastest way to a lot of initial traffic I know of, other than having a 100,000 person email list in your desk drawer 🙂
Here are the 2 pillars of this strategy:
1. Publish daily.
2. Syndicate your content.
Let’s look at both of them.
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