What Is the Purpose of Art? Cover

What’s the Point of Art?

In 2001, contemporary artist Damien Hirst went to the opening of his new exhibition in London. Standing in the rubble of the afterparty, he felt inspired — and turned it into an impromptu art installation.

The next morning, the janitor was the first person in the building. Sadly, he didn’t share Hirst’s sense of imagination — and chucked his assortment of ashtrays, coffee cups, and beer bottles right into the trash. Oops.

Hirst thought it was hilarious. The gallery owner probably didn’t. On the surface, this is just an ironic, funny incident. But if we analyze it, it reveals something much deeper: Damien Hirst truly understands art.


In Germany, we have a saying. We use it when someone’s clinging to an item out of nostalgia, mostly in a good-spirited, but also a slightly mocking way:

“Is this art or can this go?”

It’s a joke, but it’s also meant to help you move on. Not from the nostalgia or the good memories, but from the item. It’s your art exhibition, but we’re the janitor. And we’re here to clean up the building.


I don’t “get” Damien Hirst. I don’t get the animals or the dots or the skulls. And I definitely don’t get the sculptures of giant uteruses. But then again, to this day, I struggle with most contemporary art.

I keep catching myself, asking: What’s the point? And I think that’s the exact right question to ask. But because I keep looking for subjective signs of effort and quality, I’m missing it. Have missed it.

Because now, it’s starting to dawn on me that, maybe, art is not about what you can spot. What you can directly see. Maybe, it’s about what you can feel.

And there’s no rulebook for who feels what with which kind of art.


On April 20, 2018, we lost famous DJ Avicii. Exactly one year later, two cellists released a video. They played his biggest hit to 50,000 people. When I watch that video, I can feel it. And I can see all the people in it feeling it too.

But when you watch it, you may not. That’s fine. In fact, that’s the point.

We all have different feelings at different times. But we feel in different ways too. And that’s why we need different art. Why we need a whole lot of it. Because as different as we are, we all want to feel something.

That something is connectedness. And that’s what art can give us.


Art can take on infinite forms. It could be a nod in the street, a silent wave to the stranger at the bar. Maybe, it’s an email to stressed parents or a coding tutorial on a napkin. And yes, sometimes it’s oil on canvas or a symphony.

But as soon as it connects two people, if for the briefest of moments, it works.

Once it’s done that, it can go. Even if it’s “art.” Because we’ll remember the connection. We can summon it with our senses. As long as we do that, we’re never truly alone. We might be lonely or misunderstood or lack intimacy, but we’ll always be human. Still one of many who are one.

Art is just the reminder. That’s what Damien Hirst knows. And that’s why the janitor can throw away his art.

Sometimes, we can find this reminder in a tribute. Sometimes, we can find it in the trash. But we can always find it in a memory.

The composition may long be swept away, but the connection forever stays. It was never about the installation. It was about us.

And that’s the point of art.

Choose to See Projects, Not Problems Cover

Choose to See Projects, Not Problems

She was in her 50s, I think. A lady with red hair, seated across the aisle. For a brief moment in time, about 45 minutes, we shared the same destination — and thus the same train.

Except for her fiery mane, nothing hinted at her remarkable energy. She was plain and rather sturdy. But as soon as she talked, you knew she was fierce.

Unfortunately, she dedicated all of that ferocity to raising complaints, none of which her friend was in any capacity to solve. They might have been nurses; granted, a tough work environment by any measure. But the way she spoke of her workplace, it felt like a place wholly without solutions. Just problems.

“He promised he’d give us more people, but then he broke his word last-minute.”

“They can’t change the rules like that, that reporting policy is ridiculous.”

In many countries, mine included, being a nurse is a tough, underpaid job. There’s much to improve, no doubt. But in blowing off steam for the entire train ride, the redheaded caretaker fundamentally neglected her job: She merely exhausted both herself and her friend.

Often, venting is our habit of last resort. We feel helpless. As if we’ve tried everything. Like there’s nothing else left we can do. Of course, that’s never quite the case. There’s always something else we can do.

But, sometimes, we’re too close to the to-do list to see it. Sometimes, we have to take a step back — a step up, even — and find a new perspective.


Heidi Hetzer was a German entrepreneur, rally driver, and a symbol of empowerment. Long after her company was sold, her career done and dusted, she set off on a trip around the world — at age 77, in a car older than herself.

Source

For nearly three years, she ventured around the globe. She blew through not just two co-drivers, but countless breakdowns, customs issues, and language barriers. She also survived an accident in which she lost two fingers, her cancer diagnosis, and several robberies and threats.

As a result, she saw dozens of countries, connected with hundreds of people, and inspired thousands more. She had the time of her life. And at 81, she did it all again. After her passing on Easter Sunday, her final Instagram post reads: “I live no longer, but I have lived.”

The gap between Heidi Hetzer and the lady on the train is not a physical one. It’s not genetic and it does not depend on their financial background.

Heidi Hetzer had a growth mindset. The nurse’s point of view was fixed.

Whatever situation in life you look at, this distinction makes all the difference.


From 1980 to 1984, John McEnroe was the #1 tennis player in the world. He was also arrogant, entitled, and angry. His outbreaks on the court made half the show. He’d often yell at organizers over minuscule details, only for them to make the changes and then apologize to him.

“This is what it was like to be number one,” he says in his autobiography. In Mindset, researcher Carol Dweck examines his case further:

He goes on to tell us about how he once threw up all over a dignified Japanese lady who was hosting him. The next day she bowed, apologized to him, and presented him with a gift.

“This,” McEnroe proclaims, “is also what it was like to be number one.”

“Everything was about you… ‘Did you get everything you need? Is everything okay? We’ll pay you this, we’ll do that, we’ll kiss your behind.’ You only have to do what you want; your reaction to anything else is, ‘Get the hell out of here.’ For a long time I didn’t mind it a bit. Would you?”

As the saying goes, “better late than never,” but McEnroe’s insight sure would’ve been more useful back in 1980. Contrast that with Michael Jordan, an athlete known for his die-hard work ethic, and the the first billionaire basketball player in history. Dweck again:

“When Jordan was cut from the varsity team, he was devastated. His mother says, “I told him to go back and discipline himself.” Boy, did he listen. He used to leave the house at six in the morning to go practice before school. At the University of North Carolina, he constantly worked on his weaknesses — his defensive game and his ball handling and shooting. The coach was taken aback by his willingness to work harder than anyone else. Once, after the team lost the last game of the season, Jordan went and practiced his shots for hours. He was preparing for the next year.”

The difference between a fixed and a growth mindset is like the difference between success and failure, between winning and losing, between creation and waste: first and foremost, it’s a matter of perspective.

A fixed mindset will hold talent over everything. Whatever goes wrong, it’s genetic, it’s external, it’s permanent, everyone else’s fault, and can’t be changed. With such a worldview, anyone would try to look smart, avoid difficult situations, and seek approval rather than attempt to win big.

A growth mindset, however, is hell-bent on internalizing your locus of control. It insists that life happens for you, not to you. Therefore, even the bad stuff serves a purpose — and it is yours to turn into a stepping stone to some bigger thing. In this mindset, what goes wrong is just a detour, a distraction, a temporary setback you can handle. The only question is what you’ll try next.

If you have a fixed mindset, it may not feel like it, but, by definition, which of these two lenses you select is a choice. However, that choice is made one day, one habit, one small action at a time.

The best of those actions I found comes from a little farm in France.


After graduating college, Hannah and her boyfriend worked for a farmer in Europe. His name was Emmanuel. One day, this happened:

He took us to the greenhouse and showed us spots of brown mold that had begun creeping over the leaves on the tomato plants. “Ze tomatoes get sick sometimes,” he said. “It’s a big…how do you say…a big pr…”

“A problem?” I suggested in my mind, assuming that was the word he was looking for.

But then Emmanuel smiled and said, “Ah, project. It’s a big project.”

This slight change of language can lead to a profound shift in your trajectory. It might be just two words, but one leads to a fixed mindset, the other looks for growth and opportunity.

A project is a challenge. Something you can choose to tackle or not. A problem is a nuisance. Something you need to “make go away.” It’s not optional.

A project offers multiple angles from the start. A problem is a thorn in your thigh: before you can do anything, you have to talk yourself into even trying to pull it out.

A project is a game. It has levels. You’ll immediately look for milestones and ways to leverage what you already know. A problem is game over. You’ve already lost. You feel like you’re at square one, and so that’s where you start. You’re not considering your assets.

A project has stakeholders. There are several parties involved and if you get it right, everyone wins. A problem is yours and yours alone. “Oh no, why me?” It brings out your ego and makes you self-centered.

Completing a project allows you to advance. Resolving a problem only gets you back to zero.

Every time you want to say ‘problem,’ say ‘project’ instead.

Replacing this one word could change your whole life.


My unintentional travel companion came from a hospital full of problems. Heidi Hetzer lived a life made of projects. Two women, two perspectives.

No one loves to lose money on a business idea or enjoys the woes of chronic back pain. But it takes an open mind to deal with such setbacks.

Who would you rather be on the court? A furious McEnroe, who’s angry at an environment he can’t change, or a determined Jordan, who’ll settle for his best effort, nothing more, nothing less?

The best people I know aren’t those with the most success, they’re those with the most meaningful journeys. Not all of this meaning can be found inside ourselves, but what’s on the outside largely depends on your point of view.

If you look at the world like a game of Tetris, you can spot projects everywhere, choose the ones you care about, and then make the pieces fit. If you insist it’s a labyrinth someone else designed, you’ll constantly feel lost.

You can’t always pick who you sit next to on the train, but you can decide if that person’s a friend or a stranger. You can’t win every match, but you can decide what the loss means. You can choose to see problems or you can choose to see projects.

It’s up to you to make up your mind, but until you do, let the train be the one to blow off some steam.

You Don't Need Authority Cover

You Don’t Need Authority – You Just Have to Care

Remember when you first learned how to draw? Oh, the artworks that you made! You didn’t even need a model or a scene — you made it all up from scratch, using nothing but your imagination.

A dragon looked how you thought a dragon should look. A house was a house in your image. What’s more, nothing had to be perfect, because you could always explain your picture to the audience.

“That’s you, mom!”

“Ah, of course, I see it now!”

The best thing about the pictures we paint as children, however, is that because they’re so self-evidently not about us, we’re happy to give them away. Every one is about something, but also for someone.

As a result, and I’m sure you remember this as well, we would regularly toddle over to our parents and say, “Look! I made this for you.”

“Aww, that’s so cute honey, this’ll go right on the fridge!”

The fridge?! Are you serious?! Ohmygodthankyousomuch!

We may not have shown it, but seeing our work “up there” felt special, didn’t it? Yeah, I definitely remember now. Good times.

What happened to this feeling? Actually, what happened to us?

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The Four Burners Theory of Work-Life Balance Cover

The Four Burners Theory of Work-Life Balance

Imagine there’s an old stove in your house. It’s square and has four burners.

You know, the kind where you still have to light the gas with a match and pull your hand away really fast so you don’t get burned. Each of those burners represents an important area of your life:

  1. Family.
  2. Friends.
  3. Health.
  4. Work.

So far, so good. There’s only one problem. According to the original New Yorker article first mentioning the concept:

“In order to be successful you have to cut off one of your burners. And in order to be really successful you have to cut off two.”

Ouch. That hurts. But it makes perfect sense. It stings because it’s true.

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