Omotenashi: How the Japanese Remind Us We Deserve to Be Happy Cover

Omotenashi: How the Japanese Remind Us We Deserve to Be Happy

On our last night in Tokyo, we missed the korot stop. It was nearly 8 PM, and we knew this was our last chance. “Dude! We have to turn around!” My friend and I got off at the next stop along the red Marunouchi metro line that connects Shinjuku and Tokyo Station, then hopped right back in to go the other direction.

I can’t recall whether it was Ginza, Kasumigaseki, or Shinjuku-sanchome station, but I still remember exactly what the tiny stall selling little pieces of heaven looked like. It was a 10-foot-long aluminum box with two glass displays, their bottom half straight, the upper half curved — the kind you typically see in bakeries and cake shops. “Thank god!” The single-pull metal shutter was still open.

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Are You Free to Abstain? Cover

Are You Free to Abstain?

French scientist Pierre Fouquet was an early researcher of alcoholism. He broke the illness into three categories, two of which describe the circumstances of people we now describe as “alcoholics,” such as drinking in secret with the goal of blacking out.

The third, “alcoholitis,” is “the most common form of alcoholism in France, particularly among men,” Fouquet noted. The subject has a high tolerance and lacks serious psychological complications — they mainly drink beer and wine in social settings, just in too large quantities for it to be healthy.

“We drink to drink with others,” Fouquet said, but “the toxic effects of consumption are still felt.”

Our sneakiest addictions are those we don’t consider to be problems at all. If you drink with coworkers four nights a week and everyone has two beers, that seems like a perfectly normal thing to do.

The question — and this may be Fouquet’s greatest contribution to the world — is:

Do you have the freedom to abstain?

The loss of this freedom is the mark of an addict, Fouquet claimed. When we no longer feel free to abstain, when it seems as if there is no choice to be had, that’s when we should scratch our heads — because we always have a choice.

I love coffee. I usually drink two cups every day. Yesterday, I just had one, and occasionally, I’ll skip an entire day. Not because I want to, but because I must remember that I can.

It is nice to give yourself a break, even from things you love, especially if the break will prevent the thing from becoming a chain around your ankles.

It is also profoundly liberating to sit in front of a foregone conclusion, like “I will drink this beer,” and realize, “You know what? I’m free to abstain. I can just say no.”

Don’t let harmless habits become dictators. Innocuous addictions can secretly run your life. Use your freedom to abstain. It is something you’ll always have — even when you think you’ve already lost it.

The Current of Life Cover

Are You Swimming With or Against the Current of Life?

In his book The Cafe on the Edge of the World, John Strelecky tells the story of a man in a hurry.

The man, a busy professional also named John, is stuck in a massive traffic jam en route to his much needed vacation. When he tries to circumvent the roadblock, he gets lost and, running out of fuel, energy, and growing ever hungrier, turns in to a cafe in the middle of nowhere — The Cafe of Questions.

Inside the cafe, John gets a delicious breakfast, but he is also confronted with a series of uncomfortable, oddly well-timed questions, such as “Why are you here?” “Do you fear death?” and “Are you fulfilled?” The waitress, cook, and fellow guests seem to be able to read his mind, and they all make him reflect deeply on the path in life he has chosen thus far.

At one point in the book, the waitress, Casey, sits down in John’s booth and tells him the story of the green sea turtle. She too was once on vacation, she says. Snorkeling off the coast of Hawaii, she spotted a green sea turtle right next to her in the water. This being the first time she ever saw one, she was excited and decided to follow the little guy for a while.

“To my surprise, although he appeared to be moving pretty slowly, sometimes paddling his flippers and other times just floating, I couldn’t keep up with him. I was wearing fins, which gave me propulsion power through the water, and didn’t have on a buoyancy vest or anything that would slow me down. Yet he kept moving farther from me, even though I was trying to keep up. After about ten minutes, he lost me. Tired, disappointed, and a little embarrassed I couldn’t keep up with a turtle, I turned back and snorkeled to shore.”

The next day, Casey returned to the same spot, and again, she found and tried to keep up with another green sea turtle. As she realized that turtle too was about to lose her, she stopped paddling and just floated in the water.

“As I was floating on the surface, I realized something: When the turtle was swimming, it linked its movements to the movements of the water. When a wave was coming at him, he would float, and paddle just enough to hold his position. When the pull of the wave was from behind him though, he’d paddle faster, so that he was using the movement of the water to his advantage. The turtle never fought the waves. Instead, he used them.”

Casey, on the other hand, had been paddling the whole time. This was easy enough when the tide was in her favor, but the more she fought the incoming waves, the less energy she had to capitalize on the outgoing ones later.

“As wave after wave came in and went out, I became more and more fatigued and less effective. Not the turtle though. He kept optimizing his movements with the movements of the water. That’s why he was able to swim faster than I could.”

If you’re like me — and John — at this point in the story, you’ll wonder: That’s great — but what does it have to do with me and my life? Actually, a whole lot, as Casey will explain in a second.


Have you ever felt like you’re fighting an uphill battle? As if for every two steps forward, life somehow pushes you one step back?

It happens to all of us. We do our best to fulfill our duties as responsible adults, and yet, it seems we must fight tooth and nail to make room for the few people and activities that are truly important to us. Why is that?

Well, as the green sea turtle might tell us: “You’re swimming against the current of life. Why don’t you try swimming with it?

After Casey gives him some time to think about the story, John interprets it as follows:

“I think the turtle — the green sea turtle — taught you that if you aren’t in tune with what you want to do, you can waste your energy on lots of other things. Then, when opportunities come your way for what you do want, you might not have the time or strength to spend on them.”

Casey smiles, for she knows the power of grasping an important lesson out of one’s own thinking, and then she adds some more context to John’s insight:

“Each day, there are so many people trying to persuade you to spend your time and energy on them. Think about just your mail and email. If you were to participate in every activity, sale, and service offering you get notified of — you’d have no free time. And that’s just mail and email. Add on all the people who want to capture your attention for television time, online activities, places to eat, travel destinations…You can quickly find yourself living a life that’s just a compilation of what everyone else is doing, or what people want you to be doing.”

Casey then explains that since she observed the turtle moving effortlessly through the water, she has taken a new perspective on life: The incoming waves represent all the people, activities, and things that clamor for a share of her attention, time, or energy but don’t contribute to what she really wants to do in life. In essence, they block her from fulfilling her purpose. Meanwhile, the things and people that support Casey living in sync with her calling are like outgoing waves — they carry her towards her destiny.

That’s the lesson of the green sea turtle, and even though it’s a big one to swallow with his pancakes, John decides to chew on it for a while. I hope you will too.


When Casey leaves John to ponder her story, he asks her for pen and paper. On the back of his napkin, he calculates that if he spends 20 minutes a day flicking through unimportant mail for 60 years, that’s over 300 days of his life — almost an entire year, wasted on one incoming wave.

What about all the others? What about TV commercials, mindless radio listening, and people trying to network with him for their advancement? And those are just the distractions John didn’t choose. He too is human. He’ll distract himself as well along the way.

John is shocked. He tells Casey about his discovery. While she reminds him that not all mail is junk — and not all distractions are wasted time — she does admit:

“It can get you thinking. That’s why my time with the green sea turtle made such a big impact on me.”

When you feel like all you do is struggle, ask yourself: “Am I swimming with the current of life? Or am I desperately paddling against it?”

Do you focus too much on distractions? Are you allowing the wrong activities and people to take up your time? If so, it is no wonder every hour you spend on hobbies and friends you love feels like an hour you must mine from the hardest rock with your bare hands.

At the same time, for every distraction you ignore, one ally will look your way. Wait for the right wave, the right circumstances to arrive, and then ride it with everything you’ve got. If the knitted beanie trend is fading, maybe wait a year to start your knitting business. If a friend offers you a small book deal to tell a story you’ve always wanted to tell, go for it!

After years of high-paying but also highly stressful jobs, John Strelecky decided to finally fulfill his childhood dream of traveling the world. When he came back, he wrote the book he needed to read; he gave himself the message he needed to hear.

Since then, that message has been shared millions of times around the world: Don’t swim against the current of life. Focus on the right people, the right activities, and the right things. Only then will it carry you to your dreams.

It’s just one of many metaphors in his book, but I have no doubt that, somewhere on the edge of the world, a green sea turtle once taught Strelecky that lesson — and from that very same turtle, we can still learn to navigate the seas of life today.

The Rule of 70/20/10: Do Important Work or None at All Cover

The Rule of 70/20/10: Do Important Work or None at All

Ip Man, a Kung Fu movie about the legendary martial arts teacher of the same name, is rated a staggering eight out of 10 on IMDb and considered a cult classic among fans. The movie is almost two hours long, but if you skim through it, you’ll notice something: There’s not a lot of fighting.

Isn’t that what Kung Fu movies are about? Apparently not. You’ll see the master having tea, helping his friends, and struggling with everyday life. You’ll see him muse about politics, about war, and about philosophy. You’ll see Ip Man training and spending time with his family.

Why do people love this movie so much if, as it turns out, there are only three major fight scenes? They love it because each fight means something.

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The Japanese Art of Kintsugi: How to Practice Self-Improvement Without Judging Yourself Cover

The Japanese Art of Kintsugi: How to Practice Self-Improvement Without Judging Yourself

I still remember the commercials: “Clearasil Ultra Face Wash — and in three days, they’re gone!” “They” are the pimples, of course.

Each ad played out the same way: A teenage boy hides from his crush because he has acne. His friend reminds him of the party in three days. “You can’t go with that face!” The boy uses Clearasil, shows up, and gets to kiss the girl.

As someone who suffered three long years of intense acne in high school, those ads hit me right in the feels — first with hope, then with misery. After I tried the product and it didn’t work, Clearasil continued to erode my self-worth in 30-second increments by reaffirming a false belief I held about myself: As long as I have acne, girls won’t be interested in me, so there’s no point in even trying.

Every year, millions of teenagers share this experience, and it reveals a pattern deeply ingrained in Western culture: Find a flaw, worry about it, try a quick fix, and if it doesn’t work, go back to worrying. Repeat this cycle until some magic pill works or you find an even bigger inadequacy. While this may lead to some improvement, in the long run, it inevitably leads to self-loathing.

You wouldn’t think a pimple commercial reveals so much about a nation’s culture, but if you watch a few Japanese skincare ads for reference, you’ll see — because unlike Clearasil, they do clear things up.

The Japanese Perceive Problems Differently

The first thing you’ll notice about Japanese beauty commercials is that they’re not directed at teenagers. There’s no Justin Bieber claiming zits are intolerable, no before-and-after pictures, and no shrill voice prompting you to “get acne out of your life.”

All you’ll see is adults going about their day, feeling good because — and this is the part the commercials focus on — every day, they practice their skincare routine. Pimples aren’t presented as a flaw to be overcome, just a part of everyday life. “If you consistently take care of your skin, acne might still happen, but it won’t have enough power over you to ruin your day.” That seems to be the message.

This is radically different from how we approach obstacles in the West, and it’s no coincidence. The Japanese perceive problems differently. They don’t view them as stumbling blocks to be eliminated. Instead, they see them as stepping stones on a never-ending journey. They empathize with problems.

The Japanese cultivate this worldview at an early age, thanks not just to their commercials but also their teachers.

“He did it!”

Jim Stigler is a psychology professor at UCLA. He once observed a fourth-grade math class in Japan. Surprisingly, the teacher called the worst student, not the best, to the board. The task was to draw a three-dimensional cube.

Every few minutes, the teacher would ask the rest of the class whether the kid had gotten it right, and the class would look up from their work and shake their heads no. At the end of the class, he did make his cube look right! And the teacher said, ‘How does that look, class?’ And they all said, ‘He did it!’ And they broke into applause. The kid smiled a huge smile and sat down, clearly proud of himself.

Imagine this scene in a Western classroom. Based on 13 years of going to school in Germany, I can tell you: It would not have gone this way.

Usually, if a student is called out and doesn’t immediately get it right, they are branded as stupid — if not by the teacher, then at least by the other students. They’ll return to their desk with their head lowered in shame and, instead of discovering the solution, go back to worrying about their pimples.

In Japan, mistakes are seen as valuable. There’s not just something to learn, there’s something to learn for everyone. Instead of being left behind, people who struggle are pulled into the light. Solving the problem becomes a joint effort, and if the student succeeds, everyone wins.

You might say, to the Japanese, mistakes are worth their weight in gold — sometimes literally.

Kintsugi: Don’t Fix — Integrate

Kintsugi is an old Japanese art. It is the craft of repairing broken pottery using seams of gold. Instead of trying to hide the object’s cracks, it accentuates them. The message is simple but meaningful: Our trials and flaws are not scars on our character — they are the very fabric that makes us human. Each obstacle, each mistake becomes a building block of a better tomorrow, thus making us a little more unique and beautiful.

In the West, we tend to throw things away when they break. Each year, millions of perfectly usable products end up in landfills. To some extent, we do the same with people. This is sad but unsurprising, given the perpetual message in our education and media: If you struggle in even the slightest, you’re not good enough. You can buy some Spanx, muscle supplements, or an online course to fix it, but until you have, don’t bother, and definitely don’t bother others with your problem.

But what if our mistakes are just for learning? What if our flaws aren’t flaws at all — just puzzle pieces that make us different and, thus, lovable?

There’s a difference between fixing and integrating: One is done to compensate, the other to move forward. When we obsess over correcting our flaws, we may succeed, but we’ll never feel content. It takes a general appreciation of life’s transience to focus on learning, accept what we can’t change, and even see beauty in our little imperfections.

The Japanese call this appreciation “mono no aware” — an empathy toward things, a sense of impermanence. Mono no aware is at the heart of kintsugi, and it can make the difference between a laid-back, joyful pursuit of growth and a never-ending spiral of self-flagellation — just like a golden thread can make a repaired plate look more beautiful than it was before it broke.

Summary

From your skin to your mind to your bank account: A desire to improve your life is a wonderful thing. It’s less wonderful if that desire leaves a constant taste of “I’m not good enough” in your mouth.

Not always but often, Western self-help wants you to feel self-conscious. The industry points out your problems, twists the knife, and then happily sells you a plethora of quick fixes to combat them. Whether they work or not, in the long run, this will damage your self-image.

While it’s good to confront our problems head-on, the Japanese aim to do so without negative connotation. They stress consistency and effort in their marketing, parenting, and education. Mistakes are a valuable source of learning for everyone, and our flaws are not just not so bad, they make us unique and beautiful.

The next time you spot a pimple or give the wrong answer, remember the art of kintsugi: Don’t fix. Integrate. As long as you make them steps to something bigger, not a single one of your obstacles will go to waste.

If You Drove Half as Fast, You'd Still Get There on Time Cover

If You Drove Half as Fast, You’d Still Get There on Time

When he lived in Santa Monica, Derek Sivers found the perfect bike path: A 15-mile round trip along the ocean with almost zero traffic. In his afternoons, he’d get on his bike and race full speed ahead. On average, the trip took him 43 minutes to complete.

After several months of arriving with a red face, a sweaty head, and feeling completely exhausted, Derek decided to take it easy for once. He looked at the scenery. He saw some dolphins. He casually pedaled along. It took him 45 minutes.

At first, Derek couldn’t believe it, but he double-checked his numbers, and, sure enough, he achieved 96% of the result with 50% of the effort. Reflecting on the experience, he writes:

When I notice that I’m all stressed out about something or driving myself to exhaustion, I remember that bike ride and try dialing back my effort by 50%. It’s been amazing how often everything gets done just as well and just as fast, with what feels like half the effort.

A few years ago, my Dad and I used to do something similar: We raced home in our cars. It’s about five miles from the city to the suburbs, and we too used to speed, catch yellow traffic lights, and overtake anyone in our way.

One day, we did the math: If you go 50% over the limit on such a short trip, you’ll save about one minute. We’ve been cruising ever since.

Life is like that a lot. You go all out to be 50% faster, better, stronger, only to arrive one day early at the finish line.

It’s easy to get caught up the everyday hustle. “Let me queue in the other line.” “I can cut a corner here.” “Maybe, I can get them to approve my application faster.” Switching lanes often feels efficient in the moment but won’t make a big difference in the end.

This applies to our daily to-do lists as much as it applies to our biggest goals. If you get the report one day sooner, the company can go public one day earlier — but all that means is that its shares will trade one day extra. On a 10-year-timeline, who cares about that day? No one.

You can stay up till 2 AM and post one extra article. But in your five-year-plan of becoming a writer, does it really matter? Sometimes, it will. Most of the time, however, it won’t. But if you don’t get enough sleep, you can’t see through your five-year-plan. That part always matters.

You can race to your friend’s BBQ and honk and yell at every other driver along the way. Or, you can drive half as fast and still get there on time.

You’d arrive relaxed, happy, and in a positive state of mind. You wouldn’t be exhausted from all the stress that took so much from your mind but added so little to your outcome. This is what Derek learned from his frantic bike rides:

Half of my effort wasn’t effort at all, but just unnecessary stress that made me feel like I was doing my best.

Sometimes, doing your best means having nothing left to give. Usually, it doesn’t. More often than not, feeling completely spent is a sign that you wasted most of your energy.

Energy is precious. Conserve it. Direct it efficiently. Take pride in doing your best in a way that lets you do your best again tomorrow. Life is short. Enjoy it. Don’t burn through it too quickly. Be content with the 96%.

After all, what good are two extra minutes if you can’t use them to gaze at the sea?

Learn How to Meditate Properly in 2 Minutes Cover

Learn How to Meditate Properly in 2 Minutes

“Meditation is literally the art of doing nothing,” Naval Ravikant says.

You don’t need an app to meditate. You don’t need peaceful sounds or guided instructions. And you definitely don’t need a $299 headband.

All of these are distractions. By turning it into a billion-dollar industry, we’ve done to meditation what humans always do: We overcomplicate it.

“All you need to do for meditation is to sit down, close your eyes, comfortable position, whatever happens happens. If you think, you think. If you don’t think, you don’t think. Don’t put it effort into it, don’t put effort against it.”

The purpose of meditation is to “just witness,” Naval says. Concentration only helps insofar as it quiets our minds to the point where we can drop whatever we concentrate on, so you might as well go straight for the end game.

When asked if he focuses on his breath or uses a specific technique, Naval goes: “Nothing. Nothing. Nothing. Nothing.” That’s how much we’ve baked virtue signaling into mindfulness: If you don’t have any techniques to share or 1,000 minutes to display on your app, we’ll doubt how legit you are. We’re looking for gimmicks while you’re doing the real thing.

“It’s one of those things that everybody says they do, but nobody actually does.”

It’s true. We turn meditation into a sport because the real practice is scary. Who wants to sit in solitude, alone with their mind? Who wants to face the void? No one. And yet, if we actually did it, we’d benefit immensely.

Noticing and processing are not the same thing. Being self-aware, I thought I didn’t need meditation. I was wrong. For nine months now, I’ve meditated every day, often just 5–10 minutes. Finally, on top of knowing what goes on in my life, I also make time to acknowledge it, if only a few seconds. Like Naval, I just sit. I close my eyes, and whatever happens happens. That’s how to meditate properly.

Meditation won’t solve all your problems, but it’ll solve the problem of not dealing with your problems. It’s not about being spiritual or smart or chasing some fleeting state of bliss, and it’s definitely not about being better at it than your neighbor.

Meditation is about making peace with yourself today. If you have the courage to look inside, that really is an option. To not just find peace but to create it.

Tune out the noise, and give it an honest try. It just might change your life.

How to Not Waste Your Life Cover

How To Not Waste Your Life

If you’ve wasted your whole life, can you make up for it in a single moment?

This is the question at the heart of Extraction, Netflix’s latest blockbuster and, at 90 million viewers in the first month, biggest film premiere ever.

Following Chris Hemsworth as a black market mercenary trying to rescue the kidnapped son of India’s biggest drug lord, the movie is full of car chases, gun fights, and a whopping 183 bodies dropping at the hands of Thor himself.

At the end of the day, however, it is about none of those things. It’s a movie about redemption.

After freeing his target, 15-year-old Ovi, from the hands of a rival Bangladeshi drug lord, Hemsworth’ character Tyler shows true vulnerability in a brief moment of shelter.

When Ovi asks him if he’s always been brave, Tyler claims he’s “just the opposite,” having left his wife and six-year-old son, right before the latter died of lymphoma.

Sharing the kind of wisdom only children tend to possess, Ovi replies with a Paulo Coelho quote he’s read in school:

“You drown not by falling into the river, but by staying submerged in it.”


You’re not an ex-special forces agent. Your life is not a movie. There will be no obvious signs. No excessive violence. No rampant drug abuse.

Just a slow, steady trickle of days, each a little more like the last, each another step away from your dreams — another day submerged in the river.

The river is pressing “Ignore” on the reminder to decline a good-but-not-great project request. The river is saying, “When I’ve done X, I’ll start writing.” The river is postponing asking your daughter about her dance hobby because today, you’re just too tired.

The river is everything that sounds like a temporary excuse today but won’t go away tomorrow.

Trust me. I’ve been there. It really, really won’t. No matter how much you’d like it to.

At first, it doesn’t feel like you’re drifting. You’re just letting go for a bit. You’re floating. The river carries you. It’s nice. Comfortable. Things happen. Time passes. It’ll keep passing.

Eventually, the river leads into a bigger river. You’re in new terrain. You’ve never seen this place before. Where can you get ashore? Where will this river lead?

Soon, you don’t know what’s ahead anymore. You can’t see what’s next. The river could become a waterfall. It might send you right off a cliff. You’ll stay submerged forever.

There won’t be a big shootout at the end. Just a regretful look out the window. A relative visiting. “Oh yeah, that. I never did it. I can’t tell you why.”

All rivers flow into the sea. If you don’t push to the surface, if you don’t start swimming, that’s where you’re going.

No one is coming to save you. You won’t get an extraction. No one will beat you into writing your book or asking her to marry you or being a good mother. No 15-year-old boy will serve you the answer in a quote from a book.

The only way to not waste your life is to do your best to not waste today.

Write a sentence. Make a hard choice. Pick up the phone.

We all fall into the river from time to time. But we can’t stay submerged in it. Don’t let small regrets pile up in silence. Take one step each day. One stroke towards the surface.

You’re not a soldier, and no single brief can save you. No standalone mission will define your legacy.

Don’t hope for a shot at redemption. Redeem yourself with your actions.

Redeem yourself every day.

How to End an Email Cover

How to End an Email: Which Sign-Off Most Likely Leads to a Response?

For all the energy you put into your mails, you’re neglecting the one element that’s most crucial in determining whether you’ll receive a reply: the ending.

Tell me if this sounds familiar:

You’ve spent hours deliberating over your email subject line and its content. Will this word get them to open my message? Am I rambling? How can I get my request across in the most concise and considerate way?

You’ve worried about the first sentence, the second, and you’ve re-written both of them a dozen times. And then? Then you hit ‘Send’ without spending one thought on which words your recipient will read right before they decide if they’ll respond or not.

It’s easy to understand why your email’s subject line is all-important: If it doesn’t get the receiver to open your message, all hope is lost. Similarly, it’s clear that if you waste the first few seconds of someone’s attention, they won’t give you any more of it. What’s less obvious but also true is that if your email leaves a bad taste in someone’s mouth at the end, that person won’t reply.

Nobel Prize winning psychologist Daniel Kahneman found evidence across several studies for something he dubbed “the peak-end rule.” The peak-end rule suggests we judge and remember experiences mostly based on how they feel at their most intense moments and right before they end.

If you’ve ever gone to a great party only to have the night ruined by someone spilling their drink over you just before you left, you know this is true. Chances are, you still remember it as “a bad night,” even if everything leading up to the last-minute mishap was perfect. The peak-end rule affects all of us, all the time, and so a good rule for closing your emails is this: Don’t spill your drink on people’s shoes before you leave.

This isn’t to say you’re actively killing people’s vibe in your sign-offs. You likely don’t end your emails with, “So long, sucker!” (if you do, please stop.) But are you doing your best to not just not ruin people’s day but make it better and increase your chances of getting a response in the process? Probably not. You might even have a generic signature that attaches “Best,” or “Regards” without you even choosing a particular sign-off phrase for any given email — and it torpedoes your response probability for every email you send.

In 2017, the company behind the Boomerang plugin for Gmail analyzed 350,000 email closings. They found the following three phrases most increased the likelihood of a response, somewhere from 22% to 38% when compared to the baseline:

  1. “Thanks in advance” (65.7% absolute response rate)
  2. “Thanks” (63% absolute response rate)
  3. “Thank you” (57.9% absolute response rate)

Gratitude. Who would’ve thought? Adam Grant, author of Give and Take and psychology professor at Wharton, concluded in a 2010 study: “Gratitude expressions increase prosocial behavior by enabling individuals to feel socially valued,” which is a fancy way of saying what the title of the study suggests: a little thanks goes a long way.

In the experiment, college students received an email asking them for help with a cover letter, some of which ended on “Thank you so much!” while others didn’t. More than twice as many people offered support when gratitude was expressed in advance. This may seem like common sense, but, apparently, we’re often lacking it when closing our emails.

In Boomerang’s study, phrases that didn’t perform so well in eliciting a response were “Cheers,” “Kind regards,” “Regards,” “Best regards,” and — ironically worst of all — “Best.” While you may not want to lean on “Thanks in advance” too much — it’s a bit presumptuous and can feel passive-aggressive, a simple “Thanks” will get most people to respond to your emails.

Don’t waste your effort building beautiful digital paper planes by skimping on the last few characters before they reach the finish line. Think about how you end your emails. Last words matter, even here — and, often, a simple “Thanks” will do.

5 Good Things That Will Follow From This Pandemic Cover

5 Good Things That Will Follow From This Pandemic

The best way to stay calm amidst the coronavirus madness is to focus on the present moment. Accept reality as is, realize you’re okay, and then handle the challenge at hand with direction and resolve.

The second best way is to time travel to the future. What will happen after all this is over? Can you imagine a more peaceful tomorrow? What good will come from this? There will come some good from this. It’s hard to see it now, but making the effort will give you something to aspire to in these dark times.

Of course no one can predict the future, but when I think about what positive, long-term consequences we could see from this pandemic, I spot a lot of potential. Here are 5 predictions to provide some comfort while we’re all stuck at home.

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