What Habits Does Your Best Self Not Have? Cover

What Habits Does Your Best Self Not Have?

“Perfection is attained not when there is nothing more to add, but when there is nothing left to take away.”

— Antoine de Saint-Exupéry

Success and self-improvement are two different games. They correlate, but only to a certain degree.

When I sleep eight hours, get up early, then follow a morning routine, that’s good for my well-being. It supports my physical health and aligns my day with our natural circadian rhythm. It’s also productive. I can start work earlier and capitalize on my high alertness in the mornings.

But when I then decide to stay up late to finish some of that work, that’s just productive. Not healthy. The former was a move in self-improvement with spillover benefits. The latter was a success play at my well-being’s expense.

The number of win-win moves is limited, so after you’ve made them all, finding the line between the two is important. You can then spend your time becoming ever healthier, fitter, smarter — or you spend it working.

What most of us do, however, is split ourselves straight down the middle. We think we’re optimizing, when, actually, we’re playing different games at different times. One day we leave work early to support a friend, the next we cancel dinner plans to write our novel.

Unless you deliberately take one side, which most of us aren’t ready to, there is no easy solution to this problem. We want to be rich and we want to be good. We want to have it all.

I’m still young and naive, still foolish enough to believe I can. And while I’m never quite sure about which habits to add, I realized I can do something else in the meantime: I can just take some away.

We might never find the perfect balance between success and self-improvement habits, but we can eliminate the ones that hurt both.

We can give up what was never our best self anyway.

1. Give Up Reducing Your Dimensions

“Do I contradict myself? Very well then, I contradict myself.”  —  Walt Whitman

Every time I say no to one thing, but yes to another that’s roughly the same, my head hurts. It shouldn’t. It’s our brain’s pitiful attempt to build a consistent identity in a world that’s anything but.

There are a million reasons to change your mind from one second to the next, but you don’t need a single one of them. You don’t owe anyone an explanation. Justifying your existence decision by decision is exhausting. It just keeps you from doing what matters right here, right now.

Stop compressing a thousand layers into one. You’re not a diamond. You don’t thrive under pressure. You crumble. Live large. Be multi-dimensional. Explode into one thousand directions.

“I am large, I contain multitudes.”  —  Walt Whitman

2. Give Up The Imitation Game

“We have more faith in what we imitate than in what we originate.”  —  Bruce Lee

When you copy, you’re always in good company. You’re never really alone, but, often, you also don’t stand for anything.

When you stand for something, you know. Because your legs are shaking. When’s the last time you chose to do something not because it’s cool or useful or even valuable? When’s the last time you said: “I’m going to do this because it’s me?”

There’s all this talk about reinventing ourselves, but most of us never invented ourselves in the first place. Creating your life is the scariest thing you’ll ever do. But it also breeds confidence. It helps you step up and speak your truth.

Slowly, then surely, until you do it all the time.

3. Give Up Looking In Favor Of Seeing

“Must there be a Superman?”  —  “There is.”  —  From Dawn of Justice

When we look, we look for things. When we see, we just see what’s there. Our best self never jumps to conclusions because there’s never enough context to safely land anywhere.

What if you could suspend all your judgments in mid-air? Let them hang there, like laundry on a line. And then, you’d turn back and see. See ideas, opinions, opposites, and superstitions. But you’d always see two sides of one coin. One reality.

And you’d realize truth and knowledge are often subjective. Even your own.

4. Give Up Living In Outcomes

“That we accept the world as it is does not in any sense weaken our desire to change it into what we believe it should be.”  —  Saul Alinsky

Professional traders don’t know which direction markets will turn. They bet on one side and form a contingency plan. They don’t need the world to be a certain way because they act with what’s given. In the long run, probabilities ensure they win.

Once you stop judging what’s around you and stay flexible yourself, you won’t require life to give you the outcomes you hope for. You’ll just work with whatever outcomes you get.

That doesn’t make you weak or less determined. It grounds you in the present. It makes you strong.

5. Give Up All Happiness Outside Yourself

“Happiness is not something ready-made. It comes from your own actions.” — Dalai Lama XIV

James Altucher once told a story about Joseph Heller, who wrote Catch-22. Heller was at a fancy party in the Hamptons. Some guy pointed at a young fund manager and said: “He made more money last year than you’ll ever make with all your books combined.” To which Heller replied: “That may be, but I have one thing that man will never have.”

“Oh yeah? What’s that?”

“Enough.”

Creating yourself, non-judgment, living in the present, these are all ways to find contentment in what you do rather than who you are.

At the end of each day, you should look back and be happy about whatever steps you took, even if they’re part of a struggle. Draw strength from how you deal with what you’ve got, rather than how close you get to who you’re not.

When you work only on deserving what you want, all happiness rests inside yourself. You will always have enough.

6. Give Up Waiting

“Of all the words of mice and men, the saddest are, “It might have been.”” — Kurt Vonnegut

Regret happens when we stop living — either because no one’s watching or because too many people are. Opinions and loneliness freeze us in time when there’s really no reason to wait. To do what you want to do. To be who you want to be.

The person who should be most excited about everything you do in life is you. And that should always be enough to start.

7. Give Up The Make-Pretend

“You should think of the word depressed as ‘deep rest.’ Deep. Rest. Your body needs to be depressed. It needs deep rest from the character that you’ve been trying to play.”  —  Jim Carrey

There’s a fine line between behaving like who you want to be and pretending you already are. One is changing into the best version of yourself, the other living out the parts of it you’re jealous of.

Of course, the latter only drives you away from it. It’s a shadow character, breaking out in cold sweat on stage. True liberty is being the guy or girl behind the curtain, putting in real sweat, because you’re not worried about taking the spotlight.

Credit always finds a way to those who deserve it.

8. Give Up Anything But Loving Yourself

“Love yourself like your life depends on it.”  —  Kamal Ravikant

Most of our life’s story is dictated by the one we tell ourselves in our head. What we often don’t realize is that when that story gets ugly, we can stop talking. We can wait for kinder words.

What’s more, we can practice finding them. We can work on our self-targeted adjectives because all adjectives are made up anyway. So you might as well love yourself.

The truth about ourselves is what we choose to believe. If you love yourself first, you’ll always build on the right foundation. From there, you can pick whatever belief most serves you right now.

Once you learn to do that without rejecting the limits of physical reality, you’ll have all the agency you ever need to flourish.


Success and self-improvement may not always go hand in hand and perfection is nothing we can ever reach. But your imperfect best self can do more good than a shadow version can imagine in its dreams.

Maybe, that’s what it’s really about. To find out wanting it all isn’t wanting all that much. At least not for who you were always meant to be. Maybe, this is our best source of hope.

Maybe, it’s the only one we need.

Do You Believe in Ethical Wealth? Cover

Do You Believe in Ethical Wealth?

In Germany, we have a saying: “Geld stinkt nicht.” It means “money doesn’t stink” and goes back to emperor Vespasian.

Urine builds ammonia over time, which can be used to tan leather. Therefore, the Romans collected it in public urinals. When Vespasian levied a tax on those, his son Titus challenged the ethics of this move. The emperor grabbed some of the money and held it under Titus’s nose. “Does the smell bother you?” “No,” his son replied. “And yet, it’s made of urine.”

Eventually, the phrase morphed into “pecunia non olet” — “money has no smell.” When we use it today, we usually mean the exact opposite. It’s code for “something’s fishy here” or “don’t ask where this came from.”

Given how old this story is, this meme has influenced our culture for a long, long time. That’s a problem because now, a lot of us think money stinks.

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Self-Awareness Is Not a Character Trait Cover

Self-Awareness Is Not a Character Trait

“And in the end, it’s not the years in your life that count. It’s the life in your years.” — Edward J. Stieglitz

While this quote makes it clear that time is a bad way to assess the quality of a human life, it also begs a question: how do we best measure our lives?

When you think back, do you recount how much you did? How much you made? How happy you felt on average? Me, I’m turning inward this year. The more external a measure, the lower my chances of living up to the standard I set. There’s no perfect tool, but I like this question for year-end reflection:

How much have I learned about myself?

It acknowledges outcomes as side effects and zones in on the parts you control about your character, identity, and behavior. Living in sync with your natural tendencies while adjusting to your life’s context is a good way to be happy and content, at least most of the time. You don’t stress about externals. You know you’ll get there by getting better. And syncing is how you’ll do it.

But when I tried to answer this question, I realized I was about to give not just a bad, but a completely wrong answer. Does that make it a bad question?

I think it’s something else. I think we have the wrong idea of self-awareness.

Woke Is Always the Wrong Word

I don’t like the word ‘woke.’ Used to create or point out a lack of awareness around societal and racial issues, it does much for the marketing of an important movement, but little to actually build the understanding this movement seeks to create. Because what it does is split the world in two.

You’re either awake or you’re asleep. It’s a binary state and so, for the people using words like ‘woke’ to identify with or isolate from others, it’s very easy to fall into a worldview that’s binary too. In reality, all of life happens on spectra.

I might be well-aware of some racial issues and completely oblivious to others. What’s more, I only have a chance of recognizing each one in its own context. Unless my mind is in the right place at the right time, I can mistake the cashier’s being unfriendly for being racist or vice versa. I’m not big on politics, but it’s easy to see this how this debate could get very ugly, very fast.

But it needn’t be. Maybe, we just have to reconsider our chosen language. What if we used words like ‘responsive’ or ‘sensitive?’ Words that live on spectra already. It’d make our efforts so much more productive.

When it comes to self-awareness, we have the exact same problem.

There Are Two Kinds of Dictionaries…

I’m not an etymologist, but I don’t think it’s foolish to assume the words ‘aware’ and ‘awake’ being in close relation. The German ‘gewahr’ means roughly as much as the former, ‘wahren’ equals ‘to protect,’ to keep in its current state, and ‘wachen’ literally means to stay awake and potentially guard something.

Clearly, some connection to our state of consciousness exists. But that’s not what we think of when we talk about self-awareness, is it? We see it as a character trait. A quality. And a rather permanent one at that.

Just like an aggressive social revolutionary, we want our world to be binary. To split neatly into two categories. We talk about “self-aware people” as if that call was as easy to make as “he talks loudly” or “her hair is curly.” It’s not.

And yet, even most dictionaries focus on self-knowledge as a feature:

The quality or state of being aware; knowledge and understanding that something is happening or exists.

But if you find a good one, like Wiktionary, they’ll include another definition:

The state or level of consciousness where sense data can be confirmed by an observer.

It might seem like I’m nitpicking, but when you try to better understand how you live and move in this world, the distinction between these two definitions makes all the difference. One describes self-knowledge as static, the other as a state of observation. Mere presence is enough. You’re self-aware long before you draw conclusions and file them away. Just observe and you’re there.

Self-awareness is not a characteristic. It’s a cognitive state.

Closing the Archive

When I try to judge my year by how much I’ve learned about myself, I’m making two false assumptions in one go:

  1. There is a fixed set of equally fixed elements to discover.
  2. Knowledge about those elements will serve me permanently.

The truth is that, besides my physical features and abilities, there’s very little about myself that won’t change. That I can’t change. I have no interest in learning to play the guitar, but if I did it anyway, maybe I’d enjoy it after a certain amount of practice. Accepting the status quo is only useful if I’m not looking to change it.

Instead of considering self-awareness to be this internal archive of facts about who we are, we should dedicate ourselves to mastering the cognitive state. To build the thought habit of being conscious of our actions and feelings.

Being self-aware is like being alert or attentive or quick-witted. Sometimes you are, sometimes you’re not. But the degree to which is measurable. We can design tests to measure how quickly you respond to stimuli or count how many puns you drop in an hour. In theory, self-awareness is the same.

Except there’s no device for this yet. Imagine you had a written list of all your thoughts for one day. You could scan it for observations about your actions and emotions, then calculate how much of the time you were self-aware. How much would it be? 1%? 3%? 0.1%?

In any case, it changes the nature of the big, year-end question.

A Simple Behavior Instead of an Elusive Quality

Having external goals can be useful. They’ll spur you on in a certain direction and, to some extent, reaching them can make you happy. But if they’re all you measure your years by, you’ll likely have a bad time.

Measuring your inner progress and drawing satisfaction from how much you did for what you actually control feels relieving and adds balance. Problems arise when we impose the same standards of false permanence of external goals on our development as humans.

The difference between self-awareness as a steady set of ideas about yourself and a cognitive state you can practice is the same as the difference between knowledge and intelligence: one leads to a never-ending struggle for more, the other provides a daily standard that’s possible to live up to.

It’s not how much self-knowledge we’ve accumulated, but whether we assessed our thoughts and feelings at the right times that matters. Don’t ask how much more you know about yourself now than you did a year ago. Ask:

How much time have I spent observing myself?

Of course, this is only one aspect of the grand puzzle, but self-perception as your default cognitive state — or at least for a large chunk of the time you spend awake — seems, to me, a battle worth fighting.

It’s not bent on perfection or pinning down what can’t be fixed in place. Instead, it allows adaptation and encourages deliberate change. It’s a simple if hard to attain behavior, not an elusive quality. And it can start small.

Oh, and I have this feeling that, at the end of next year, you’ll feel a lot better about yourself when you look back.

What Are the Habits of Successful People?

What Are the Habits of Successful People?

The 7 Habits of Highly Effective People is one of the best-selling books of all time. The advice is solid, but there’s one huge problem with it: the title.

Having sold some 25 million copies and still spreading at over 100,000 searches per month, it forever continues to etch four ideas into our minds:

  1. There is an ideal combination of habits that causes success.
  2. That combination is finite.
  3. That combination is timeless.
  4. That combination is the same for everyone.

Sadly, none of these ideas are true. Let’s address them one by one.

What We Look For in Habit Bundles

In late 2016, 13-year-old Danielle Bregoli went on Dr. Phil with her mother. One sassy line later, she was a media sensation. The internet abounds with viral case studies like the “Cash Me Outside” girl, which is the first thing that should give us pause when relating success to habits.

Was it really her continued, bad behavior that led her to 15 million Instagram followers and a record deal? Or the fact that said behavior was on national TV at the right time? Maybe, it’s not so much the combination of our habits, but of our circumstances, that turns our efforts into hits and misses.

And yet, our habits do influence these circumstances. What’s curious is that we insist on bundling them when determining how much.

Imagine a writer’s perfect routine was to wake up, brush her teeth, then write. If it’s the overall blend that’s ideal, each deviation would lead to work that’s worse. But it’s easy to imagine that if she skipped brushing her teeth, nothing would change. It’s the writing that counts. At the same time, she might one day add a habit, like an afternoon run, that does improve her performance.

Most of the time, what we look for in habit bundles is support for the one constant that matters. But in doing so, we add complexity that soon clouds the importance of the very thing that works. One day you wake up earlier to write more, the next you do a 7-step morning routine, but forget the writing.

The more variables you consider together, the less likely it becomes that your hypothesis is right. Be happy if you find one habit that works. That allows you to push for better and better circumstances. To change the odds in your favor.

Because even if you do it forever, it’ll still take luck to make it on Dr. Phil.

Thinking Is an Infinite Habit

Being paid by the hour sucks. Besides making me feel like a machine, it also assumes I am one. That everyone doing that task delivers the same, uniform output of equal quality. Worse, it neglects that knowledge compounds.

If it takes me an hour to write an article, was that an hour or an hour plus four years of writing? Actually, it was all of that plus 27 years of life experience.

“In the same way that we form habits of action relating to our environment, we also form habits of thought when it comes to how we think about the world.”

What Zat Rana hints at is not just that thinking is habitual too, but that our patterns of thought cascade, informing everything we do, as well as how we process each experience. And while we sometimes get stuck in these mental loops, the brain is in a constant state of change. Thinking is an infinite habit.

We want to believe that, if only we did the same three, five, ten things each day, we’d inevitably find success. But that was never an option in the first place. Because even if we did, the way we think about these things, and, thus, do them, would change. The only mind that doesn’t evolve is one that’s dead.

The question is if yours is getting better.

Habits Are Both Causes and Effects

When I first learned about habits, I thought I would run some experiments, then, eventually, settle on one of the many finite, ideal sets we now know don’t exist. But while each habit mattered for a time, I’d always find myself in need of another one. Or had to let one go. Because it didn’t serve me anymore.

What I learned was that habits are both causes and effects. Deliberately adopting a habit will alter the outcomes of your life, but some of these altered outcomes will also change which habits you’ll want or have to adopt. Just like the right combination only exists at fixed points in time, so do the ideal moments of when to adjust it. If our writer is about to catch a cold, even the most inspiring afternoon run will negatively impact her output the next day.

Trends change how business works. History changes how the world works. Time changes how we work. And all of it requires changing our habits. So rather than trying to extract timeless practices, we should focus on being malleable. On not resisting our brain’s desire to upgrade itself.

Take a snapshot of any successful person’s current habits and ask: how many times must that set have changed to get them where they are? By the time you answer, it’ll have changed again.

Our total amount of data now doubles each year. In such a world, learning isn’t optional. It’s necessary. Day by day, adaptation replaces information. And as intelligence overtakes knowledge, old behaviors must make way for new ones. They’ll either stop working for you or the world you live in, but they will.

The person who’s unfazed by that is the person who can shape habits at will.

Why Polar Opposites Work

Richard Branson had no intention of starting Virgin Atlantic. As a ruse to impress his future wife, he claimed wanting to buy Necker Island, which they were promptly thrown off of when the owner found out they lacked the money. Their return flight was canceled, so he chartered a plane, sold out the seats, and the rest is history. Jack Ma, however, had every intention of reaching every single Chinese citizen when starting Alibaba.

Bill Gates, Elon Musk, and Warren Buffett are avid readers. Gary Vaynerchuk, Steve Jobs, and Kanye? Not so much. Edison trashed 1,000 experiments, James Altucher 18 businesses, and Marylin Monroe both her pin-up and her modeling career. J.K. Rowling went to over ten publishers, Bocelli played at bars till age 33, and Tolkien released Lord of the Rings when he was over 60.

To quit or not to quit? To read or not to read? To set goals or to have fun? The reason all of these work despite being polar opposites is the truth we’ve been building towards with this article:

There is no such thing as the one, ideal, timeless set of habits of successful people.

Take Arianna Huffington’s habit of sleeping eight hours per night. We can observe that habit only because it’s pronounced. Noticeable. The same goes for all distinct behaviors and character traits we see when we look at our idols.

If an attribute endures, it’s because at some point that person decided it was either a strength of theirs they should double down on or a weakness they shouldn’t bother trying to resolve. We can’t know which is which, but we can point to one trait and corresponding behavior that facilitates such insights.

That habit — the one all logic and data point to — is practicing self-awareness.

A Task Designed Uniquely For You

Ideas being wrong has never stopped our culture from growing around them.

The 7 Habits of Highly Effective People is just one of many books, people, and trends that the $10 billion self-help industry is built upon, but it’s an epitome of the world we now live in: The demand for common behavior patterns leading to worldly success is sky high, and educators are happy to supply.

And while the 200 million search results for “habits of successful people” are, for all intents and purposes, 200 million different ones, maybe they should be. At least this mess forces us into independent inquiry. If we summarize our four refutations of those initial ideas, it seems that’s exactly what we need:

  1. You’ll still need luck before and after, but if you find one or two behaviors that move you into the right direction, those are usually enough.
  2. You can’t possibly maintain the same habits forever based solely on the fact that your thinking keeps changing. Focus on trying to make it better.
  3. Your habits are cause-and-effect relationships between you and your environment. Keep analyzing both to know when to change and how.
  4. Separating your habits into useful and not useful is a task bestowed uniquely on you and only doing it will reveal the right consistencies.

Even in humans, self-awareness is a rare trait. Children develop the basis of this ability, self-perception, only at 15–18 months old. In cultures less focused on the individual it happens much later still, sometimes not till age six.

Our Western concept of success is far from perfect, but it comes with a lot of freedom and room for self-expression. If that’s what you want, self-awareness is one of few catalysts that has a meaningful chance of helping you get there.

Practicing to observe your own existence and its interaction with the world can take many forms, such as walking, reading, and meditating. You could keep a journal, engage in thought experiments, or track your behavior.

The underlying task, however, is regularly setting aside time to think. As long as you do that, The 7 Habits of Highly Effective People, too, will be a great read.

Just do yourself a favor and ignore the title.

College Library Career Cover

I Spent My 20s in College Libraries and Came Out With a Career

I’d love to tell you that, to me, the library has always been a magical place – but it wasn’t.

Having grown up in a pile of books in a home where the walls were already lined with literature, library visits were rare and, often, disappointing. Our local, small-town book collection didn’t feel as refined as the one we had at home and due to funding issues, the place itself always seemed to teeter on the brink of foreclosure.

Today, you can get most books rather cheaply right from your couch, but there are still many reasons to go to the library beyond selection and price. Sadly, I never found those reasons when I was younger.

But when I started college, all of that changed. I’ve spent the majority of my 20s in campus libraries and, to this day, they’re the only kind of office I know. As it turns out, the library is more than a place of knowledge and wonder.

If you want to shape, even invent your own career, it’s a factory of dreams.

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How To Be An Extremely Productive Creative Cover

How To Be An Extremely Productive Creative

The difference between hitting the golf ball at its center or one millimeter below is the difference between the rough and the green.

When we tell artists all they need to succeed is to create daily, we’re telling them to omit that difference. This is a disastrous disservice. It’s close to, but not quite the truth and, as such, potentially more dangerous than a blatant lie.

We all know quantity begets quality. Picasso created 50,000 pieces, Stephen King wrote some 80 books, and Jimi Hendrix recorded close to 200 songs despite dying at age 27. An immense body of work can’t guarantee you’ll be a great artist or a rich artist or even a famous artist. But if you’re a professional artist, at least you’ll maximize your chances. The math checks out.

But it takes more than just creating daily. That part is important, but when I look back on two years of weekly newsletters sent without fail, I see not one habit, but a conjunction of three, all of which support one another.

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How To Stay Calm While Chasing Big Goals

When my best friend and I graduated high school, we came up with “the List.”

We thought about our wildest dreams and put them on a timeline. Three months, one year, then five, then ten. There was only one problem: they were all stupid goals. Like, downright delusional.

For starters, our top priority was to become a billionaire. And it only got worse from there. We thought we’d have made it if we managed to…

  • Own a car for at least $100k, a penthouse, and a private jet.
  • Get one of those black credit cards that probably comes with its own yacht.
  • Spend $1,000 in a club in a single night, all cash, and oh, pour some Cristal on the floor.

If you’re not facepalming yet, now would be a good time. I wish I could go back and punch that kid square in the face. But despite the horrendous outcome, there’s one thing I have to give him credit for:

For the first time in his life, he made a conscious effort to think about what he wants.

What Most People Get Wrong About Setting Goals

If you never reflect on your desires, you live your entire life driven by impulse.

This happens to a lot of people when they bury their childhood dreams deep inside and stop questioning the status quo. Wake up, go to work, hit the gym, have a few drinks, zone out in front of the TV. Then, at 63, suddenly realize what you’ve missed all these years.

While we have no way of knowing for sure unless we’ve lived it, the alternative might be just as painful: You’re constantly fretting about what goals to chase. Did I pick the right one for this year? What if this is a mistake? Was it a good call to leave that job? When am I gonna have time to paint?

We tend to think tracking our goals will always lead to a better result, but that’s only true for the completion of the goal itself, not how we feel about it when we’re done. We miss the bigger point:

Keeping score always leads to anxiety.

The price of tracking your goals is doubt. Worrying is a natural, human behavior; one that is inseparable from the process of organization. It’s true, we can go after both our big goals and the small ones, but one always comes at the expense of the other. The tension of having to manage the ratio, the pain of choosing which to sacrifice, over and over again, will never go away.

As a corollary, the person who satisfies only their short-term needs might eat one big bowl of regret some day, but for 40 years or so, they avoid the stress of managing desire. That’s no small thing. Again, we can’t know for sure, but my guess is that much of that same regret is also baked into our prioritization of dreams. Except it’s unconfirmed. We create it in our own heads by doubting our decisions.

The result is that we can either ignore our goals, ride the wave, and roll the dice with long-term regret or suffer constant, short-term discomfort from fretting about our choices, but feel more in control about the life we build.

From a cosmic standpoint, this is rather hilarious. There’s a good chance we’re all left with the same amounts of joy and pain. The procrastinators and the go-getters. The only part we get to decide is how we distribute them over the course of our lives.

Most of us opt for the latter. It often feels better to have chosen something, even if the choice ended up being wrong. At least you made the call.

But the behavior that follows is somewhat paradoxical.

Adrift the Ocean of Desire

When I made that list eight years ago, I, too, chose to choose.

Since then, I’ve written, crumpled, highlighted, marked, taped, and trashed hundreds of lists of goals. Because sometimes, the only way we can deal with doubt is by caving. By saying “alright, I think I screwed this one up,” and tossing the plan.

As a result, we might sway wildly between extremes. One day, you might decide to become a world-class music producer and that, from here on out, the only thing you’ll focus on is releasing a new beat every week. But four weeks in, you realize the memories of Friday night poker with your friends are more important. So you stop.

That cycle might go on for years. Ironically, this is not unlike the mindless procrastinator, who reacts to all the antics of his mind instantaneously. And while some of this course-correcting is normal, if we do it too often, it’s as if we’re adrift at sea, tossed about by waves of desire, with zero control at all.

But wasn’t that what we originally demanded? Isn’t it control that we chose to pay the price of stress for? What a mess! Obviously, there’s no perfect solution to all this. But I’d still like to show you one tool that has particularly helped me in dealing with it.

I call it my Not-A-Bucket-List.

A List With a Strange Purpose

A lot of useful metaphors exist that can help us balance our goals. There’s the story of the teacher, filling up a jar with rocks, pebbles, sand, then water — to show the most important things have to come first or there’ll be no space left.

Then, there’s the tale of Warren Buffett and his pilot. Apparently, he told him to make a list of his top 25 career goals, then split it into the top five and the remaining 20. Instead of telling him to allocate his time equally, Buffett then said he should toss the second list and avoid it at all cost.

A Not-A-Bucket-List is basically the opposite of the second list. Unlike goals 6–25, which still feel like you should prioritize them, there’s nothing on there that means a lot to you. Nothing you’d die regretful of, having left it undone. It is a list of all the things you’d be happy to sacrifice for a greater goal.

I keep mine in my notes on my iPhone so I can add to it whenever, wherever. I use five categories:

Stuff

I really wanna buy a sandwich maker. Except I’ve been getting along fine without one for the past eight years. I’ve also been procrastinating on buying a new watch after my old one broke. And ordering a 23andMe kit. Don’t even get me started on online courses. Then again, ¯\_(ツ)_/¯.

Books & Reading

If I read all the books and articles recommended to me, I’d be the smartest guy on the street — because I’d literally be homeless. Life is short and I wanna get things done. I love reading and I do a lot of it, but there’s never enough time to read everything.

Movies

Watching a movie a day and then writing about it is the easiest way I can think of to start your career as a writer. And while I write about movies a lot, I already have more ideas than I can write about. Sorry, Netflix backlog, you’re gonna get longer.

Fun Business Ideas

It would be really cool to start gaming again and make a Youtube channel. Or create mashups of my favorite songs. Produce electronic music, rap, and open a café. But none of it is worth sacrificing what I’ve built with writing so far.

Call-A-Friend

We all like to tell ourselves we’re a good friend and to a few people, we are. But most of our kindergarten, high school, and college friendships fade as we get older. Instead of convincing myself I can hold on to all of them, I’d rather admit that other things are more important, but note the names I fondly remember. This way, I can always pick up the phone and call them if we happen to find ourselves in the same place at the same time.

The goal of a Not-A-Bucket-List is to never look at it.

It shouldn’t become your go-to list to pick the next movie. Just the place you turn to if you want to watch a movie and haven’t already got one in mind. Nine out of ten times I open it, it’s to add something, not pick something.

That’s how a Not-A-Bucket-List helps you find peace of mind. Because the little things are accounted for. Even if all they do is catch dust.

The Question That’s Left

Becoming aware of our desires is a gift. The first time it happens, we dare to dream big. Too big, often. Soon, we realize we’ve awoken to a new, just a different struggle: balancing our lofty aspirations with our modest goals.

And while the emotional turmoil of forsaking goals altogether might be the same, picking our battles and keeping score gives us the comforting feeling of having done the best we can do. That’s an effort worth making, but one that is easily negated when it’s met with constant doubts and countless, unnecessary changes of plans.

A Not-A-Bucket-List can help you acknowledge the fact that you, like all of us, have many dreams and plans, but not enough time to make them all come true. After making and throwing out many goal lists over the years, I find it one of the most useful tools to stay calm while trying to accomplish big things.

It’s almost as if the sole act of writing something on that list makes it less important. Maybe it does. But what’s most beautiful is that there’s ever room for more. Because the biggest question will always be left:

What are you willing to happily sacrifice all the little things for?

The Hero in All of Us Cover

The Hero in All of Us

In the early 1960s, the team of a Manhattan comic book company was on a roll. They had just created a slew of characters that quickly became popular among fans. But when they wanted to create yet another hero, they got stuck:

“The thing with a superhero that you have to get is a unique superpower. Well, we already had somebody who was the strongest guy in the world, somebody who could fly, and so forth. I was thinking: ‘What else is left?’”

As they thought about what to do, one of the writers looked up and saw a fly, crawling up the office wall. He thought to himself:

“Wow! Suppose a person had the power to stick to a wall, like an insect…”

The name of that writer was Stan Lee. And then, he created the best superhero Marvel ever made.

Numbers Don’t Lie

When you ask people who their favorite superhero is, most of them will tell you it’s Batman, or Superman, or maybe Wonder Woman. But when it comes to holding a place in our hearts, there is an undisputed #1. No other character is printed on more t-shirts, embossed on more mugs, featured in more video games, or sells more Halloween costumes than him.

When the cards are on the table, Spider-Man is the most popular hero of them all. We might be more curious to see the latest Superman blockbuster, but when we have to vote who we’ll stand for with our money, who we’re proud to side with in the most public of ways, we will choose Spidey every time.

But why?

The World Before Spider-Man

On the surface, it doesn’t make much sense for a teenager with the abilities of a spider to be the most beloved by fans. After all, he’s just a kid, and a nerdy one at that. Plus, for a supposed superhero, he sure has the weirdest set of powers. Aren’t our idols meant to be larger than life? Inspiring figures we can look up to?

I think that, until our awkwardly dressed web slinger came around, they were.

With the exception of Captain America, prior names in history’s long chronology of superheroes mostly credited their abilities to supernatural causes. Their back-stories are full of meteor impacts and secret alien societies on planets far, far away. This somewhat isolated them from readers before they even turned the first page. And yet, it made for a great escape. Who wouldn’t want to fly like an eagle, swim like a fish, or see through walls with their eyes? If even just for a few hours and only in their own head.

But when Spider-Man swung along, he did something no magic savior that came before him ever could: he brought the realm of heroes down to earth.

Our Friendly Neighborhood Loser

When you examine the origins of Spider-Man, it’s easy to wonder about the reasoning behind many of the creators’ choices. Why would they make him a teenager? The teenager was usually the sidekick at best. Why even make him human at all? And not a particularly strong specimen either.

While I don’t think Marvel made all these decisions on purpose, they happened to come together in a fascinating way:

Everything that initially made Spider-Man a weaker hero also made him a stronger human being.

He’s not the heir of a billion dollar empire. He’s not an immortal, bulletproof alien. Or born a genetic freak. Peter Parker’s parents died when he was very young, but that aside, he’s a normal kid from a normal family, living a normal life. Like the majority of comic book readers, he goes to school. And his biggest struggle is one most of us are painfully familiar with: being a nobody.

Until, one day, he gets bitten by a radioactive spider and everything changes.

A Familiar Transformation

It’s not just Peter Parker’s life pre-costume that resonates. Even his path to becoming a hero contains elements that speak to us on a subconscious level. His abilities have their roots in scientific experiments, not wizardry. They’re a stretch, sure, but they still feel believable.

What’s more, unlike an exaggeration of existing traits, like superhuman strength or the ability to run at lightning speed, being equipped with an awkward combination of new physical features forces our hero to figure out who he is all over again. Something we all go through in puberty. In that sense, even his strange set of new skills contributes to his relatedness.

To top it all off, even after Peter Parker’s physique has changed, he is still a loser. A teenager in way over his head. If he doesn’t learn fast, he won’t be a very useful guardian. But the more he practices, the more he’s forced to sacrifice his relationships, even his dreams. Sound familiar? That’s the pain of anyone trying to accomplish anything meaningful ever. As a result, Spider-Man is the most relatable superhero of all time.

But there’s something more to the story. A connection that runs even deeper.

The Origins of Ambition

There’s one more thing that sets Spider-Man apart from his contemporaries: he never wanted to be a hero. He didn’t choose to pick up that cape, to become a symbol, to take the serum. Instead, he’s the victim of an accident at the science fair.

Like a kid being pushed into a pool, Peter Parker is a guy like us, thrown into exceptionally cold water. Only once the damage is irreversibly done does he decide to take responsibility and tackle the task life’s burdened him with. That’s the most honest explanation of ambition I’ve ever seen.

I think in our own lives, it works just the same. Some day, a vial breaks and the liquid is released. Like the spider venom seeping into Peter Parker’s veins, it permeates slowly, but the switch can never be un-flipped. It’s impossible. You can’t go back. And, as in Spider-Man’s case, a great many variables must simultaneously fall into place to cause this triggering event.

Usually, it’s a mix of trauma, naiveté, regret, fear, anger, and, out of all things, self-love. Before I started writing, I began to fear a conventional desk job career. I regretted not starting anything earlier and I was naive enough to believe I could make a living telling stories. Adversity inspires humans to do great things.

Sometimes, it’s a small crisis, like what character can keep up your winning streak, or wishing desperately for a beautiful stranger’s kiss. Sometimes, it takes an outright catastrophe, like a cheating spouse or a terrible illness. But it always takes some crisis for humans to see they have great power.

And with that power comes great responsibility.

A Calling for All of Us

People love to split the world into two camps. They think there are the superheroes, and then there’s us. The losers. From day one of his fictional existence, this is the biggest misunderstanding Spider-Man was meant to clarify. He teaches us is that, in reality, the loser and the hero are the same.

Due to his lackluster, mundane life and his accidental, almost traumatic transformation, Spider-Man cannot be a hero defined by his feats or even his features. He must be a hero defined by his character. And we all have one of those. If some heroes are nothing but the random result of their environment, then what’s to stop us?

For if the only thing that really sets Spider-Man apart is his courage in the face of adversity, then he’s the first to send a message all superheroes were actually meant to send. A message one of his masked colleagues put so eloquently:

A hero can be anyone.

It’s not just that we, as individuals, feel we could be Spider-Man. It’s that we collectively realize any one of us could be Spider-Man. Because all he did, despite struggling with the hand he was dealt, is give his best to do good in this world. I think this is incredibly empowering.

It is also a good reminder to never belittle those with less ambition. Because no one ever knows if your switch has already been flipped. You might not notice it today, or even tomorrow, but in time, you will show us all. For all we know, you’re just like Spider-Man. Or all of us, really.

A superhero in the making.

Will Smith: The Semantics of Success Cover

Will Smith: The Semantics of Success

In the summer of 1985, the king of Philadelphia’s DJ scene threw down at a house party. That night, his hype man was missing. You know, the dude shouting around, getting folks excited, and prompting chants. Luckily, a local MC lived just down the street and offered to fill in.

The name of that MC was Will Smith. He and DJ Jazzy Jeff instantly hit it off. So much, in fact, that Jeff sent his former sidekick packing and the two joined forces. Less than a year later, they dropped their debut single “Girls Ain’t Nothing but Trouble” just in time to take the 1986 prom season by storm and allow Will to graduate high school as a rap star. Jeff recalls:

“Once Will and I made a record, we killed Philly’s hip-hop and ballroom scene. Nobody wanted two turntables. Now they wanted one turntable, a drum machine and some guy rapping. It wasn’t about Philly anymore. It was about conquering the world.”

And conquer the world they did.

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The Strong Link Theory: How to Build a Successful Career Cover

The Strong-Link Theory: How to Build a Successful Career

My favorite painting in Munich’s ‘New Pinacotheca’ is The Poor Poet by Carl Spitzweg. It shows a penniless artist in a crappy, run-down attic apartment.

The Poor Poet is one of Spitzweg’s earliest compositions after becoming a full-time painter in 1833. Today, it is his most famous work. Likely because in it, he managed to capture the ambiguity of his own life.

Spitzweg was born into a wealthy family and eventually launched his career off the comfort of a large inheritance. At the same time, his father forced him through a pharmacist education and he was entirely self-taught. All his career, he pursued humorous themes, contrary to the common-sense nature of art in his era, the Biedermeier period.

Like Spitzweg, The Poor Poet is a puzzling figure. He’s huddled up in blankets, covering a hole in the ceiling with an umbrella, burning his own writings to stay warm. But he doesn’t look flustered. Is he choosing his poverty-stricken existence? Does it inspire him? Did he end up there because society is misjudging his genius? Or was he just too much of a snob about his own art?

The answers to all these questions are left to the viewer’s imagination, which makes it a great painting. Another reason I like this picture, however, is that it’s a reminder that in today’s world, no artist must starve.

Life Is Full of Networks

Sometimes, the past deserves a second chance. That’s the tagline of Malcolm Gladwell’s podcast Revisionist History. In one episode, he examines why philanthropy in education tends to center around the richest and most elite schools, as opposed to those that actually need it. To piece the answer together, he turns to a book about soccer.

Taking a page out of The Numbers Game, Gladwell frames education as a ‘weak-link problem.’ This means the overall outcome depends much more on giving access to those, who have none, than on providing high-class students with even better resources. The analogy in sports is that “a football team is only as strong as its weakest link.” Look at this year’s world cup results.

Ronaldo, Messi, Neymar, all world-class, yet none of their teams survived the quarter-finals. Because soccer is not about having one or two superstars, it’s usually the team with the fewest mistakes that wins. Plus, even the best striker can only score if the ball makes it to the front. Basketball is a counter-example. One Michael Jordan can do some serious damage. He might singlehandedly win a game, regardless of how the other players perform.

The beauty of this concept is that you can use it as an almost universal lens to work on your perspective. Life is full of networks and all networks have links.

Your body is a weak-link structure; one tiny, but critical part fails, and the whole system shuts down. Traffic is a weak-link phenomenon; a single bad driver can block an entire highway for hours. School is a strong-link game; you only need the exact right answers to pass any exam. And so on.

But there’s one area where applying this idea is especially interesting: work.

The Difference Between Your Career and Your Job

When companies vie for job applicants, they love to promise that “with us, you won’t just have a job, you’ll have a career!” What intrigued graduates take that to mean is that the prospects of working for said employer won’t be limited to the current gig. Promise me I can grow, and I’ll take you to the sunlight. That type of thing. The reality, however, is often different.

Your current job may be a weak-link game. In Germany, for example, waiters often split tips. Whatever the collected total, everyone gets the same share. In this scenario, positive outliers matter, but the average is held down by the lowest contributions. If you’re a strong link, you lose. Most jobs are like that. Rewards don’t hinge on singular results, but on the team’s output as a whole.

That’s because employment itself is also a weak-link problem. It’s better to make sure everyone has a job than giving particularly great ones to a select few. Missing opportunities at their firms are one reason that nowadays, people change jobs around every four years. Here’s another:

Your job may not be a strong-link game, but your career always is.

Career Engine Optimization

The internet has largely democratized the resources of building a business. Since fewer people can do more with less, the number of small firms has gone through the roof. New kinds of jobs pop up left and right, so people sample.

That’s smart. It’s the equivalent of creating more links. And since you only need one great career move to potentially land where you want to go, people maximize their chances. Think of Youtube discoveries like Justin Bieber or the first employees at Facebook. Those are extreme examples, but on a micro level, your and my career will play out just the same.

Another thing you could do is to get a strong-link job, where you can drastically increase your income, fame, and whatever else with a few good results. All artists have this. But there’s also commission-based work, like real estate and most sales, or equity compensation, from working at a startup or handling investment deals. Those are good bets too.

But the best thing you can do, by far, does not depend on job modalities at all.

The Human Lag in Reacting to Change

Back in Spitzweg’s days, The Poor Poet was the norm. His painting was as much a caricature as it was a critical comment on society at the time. It’s easy to imagine Spitzweg wouldn’t have chosen the artist’s path, had it not been for his family money. With few options, small personal networks, and the excessive importance of local reputation, playing it safe was the way to go.

In the past 200 years, however, the world has changed more drastically than ever before. Another thing the internet has democratized is the ability to create links from the comfort of your home. Not just actively, but letting them come to you. It is 30 years old, but this most people still don’t understand.

When Spitzweg first presented The Poor Poet to the critics at Munich’s art club in 1839, they weren’t impressed. It took until two years after his death for the painting to make it into a museum. Imagine he could have posted it on Instagram. Or blogged about the process. Someone might have reached out.

I’m surrounded by young, smart, tech-savvy graduates all day, but most of their link-building efforts seem limited to updating their LinkedIn when they complete another internship. I’m sure most of them will do just fine, but it’s a little as if they insist on being poor poets in a world that offers every opportunity for that to change.

How to Have a Successful Career: As You Shout Into the Woods…

I wholeheartedly believe the single most valuable thing you can do to get everything out of your career that you want is this:

Create.

It may be easy to say for a writer like me, but I mean it. And you don’t have to be creative. You can just document your day. You’re interesting. So is where you live. If you love accounting, by all means, keep us posted on the news from that world. Or maybe you don’t feel like tinkering in public. Good. Tinker in your garage and then showcase what you made online.

Whatever you do, don’t limit your participation in the biggest network in the history of the world to lurking behind a screen. The German version of “what goes around, comes around” is “as you shout into the woods, so it echoes back.” Only those who put effort in will receive something in return.

Most importantly, if you want to have a successful career, treat it like the strong-link game it actually is. Don’t fall for the victim narrative of gatekeepers preventing change. They’re still trying, but you can choose to ignore them. That’s a modern-day luxury The Poor Poet didn’t have.

There’s one more reason I like the painting so much: It is a wonderful reminder to work hard and stay humble. As long as we do that, we’ll always be our own strongest link. And there’s nothing ambiguous about that.