The Strange Law of Love Cover

The Strange Law of Love

I met my ex-girlfriend on Tinder. We matched, we met, we were together for almost two years. We broke up two years ago and I haven’t been with anyone since. What I learned is that even when you feel ready, you can’t skip to the end.

You cannot find love by looking for it.

The moment you start searching, you’ve already twisted yourself into a pretzel that’s nothing but a poor copy of the awesome you you actually are. That’s why online dating rarely works out in the long run. Because from the beginning, something felt ‘off.’


In 1951, Alan Watts wrote in The Wisdom of Insecurity:

“I have always been fascinated by the law of reversed effort. Sometimes I call it the ‘backwards law.’ When you try to stay on the surface of the water, you sink; but when you try to sink, you float. When you hold your breath, you lose it — which immediately calls to mind an ancient and much neglected saying, ‘Whosoever would save his soul shall lose it.’”

The law of reversed effort is universal, but it feels beyond unfair that it applies to love. The harder we work for it, the less we get. Back then, Watts said about his book:

“It is written in the conviction that no theme could be more appropriate in a time when human life seems to be so peculiarly insecure and uncertain. It maintains that this insecurity is the result of trying to be secure, and that, contrariwise, salvation and sanity consist in the most radical recognition that we have no way of saving ourselves.”

There are no degrees to truth, but if there were, his words would rank higher up the ladder today than they did some 70 years ago. In a world that’s always connected, opportunities to feel insecure and uncertain are infinite. And what better way to a sense of security than to commit to a relationship. Forever.

Or so it seems. Maybe the marriages that take the most effort to build are the quickest to fall apart. I don’t know.


It’s a sick, cosmic joke, this strange law of love. Facing its truth, you’re only left with one of two reactions: you breathe or you break. What I do know, however, is that this reaction is a choice.

Love starts with loving yourself. Only then can you give it freely and receive more in return. It’s one of those “when the student is ready, the teacher appears” kind of things. Like attracts like. And if you don’t think you’re awesome, work on it. Do something for yourself. Go to the gym. Start a business. Buy a book. Paint. Whatever gets you closer to being someone you would want to date yourself.

The only person you are guaranteed to spend the rest of your life with is you.

Make sure you’re in great company.

303 Life Lessons We All Learn But Keep Forgetting Cover

303 Life Lessons We All Learn But Keep Forgetting

I used to think beyond 7th grade math is only useful for physicists and statisticians. After the rule of three, which allows you to calculate discounts on prices, diminishing returns start to kick in fast.

I’ve remedied that view a bit; geometry and calculus have led to some of histories strongest philosophical insights, but I still like to imagine a world in which our high school table of subjects includes:

  • Human behavior.
  • Relationships.
  • Communication.
  • Body language.
  • Personal finance.
  • Etiquette.
  • Career discovery.
  • Work habits.
  • Creativity.

Until that happens, however, I’m grateful for people like Alexander J.A Cortes, who compile the curriculum of such a school of life for us to learn it now, as adults. On February 25th, he shared a tweet storm previewing his next book titled Untaught Truths of Adulthood, which went viral.

As I read through his nearly 100-tweet-long outpour of life lessons, many examples from my own life popped up in my mind. It’s only natural, for all of us learn many of these things, but we never articulate them. I reached out to him and asked whether he’d be up for a collaboration: The result is his treasure trove in long-form, with my experiences as backup to his insights.

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What Is an Identity? Cover

You Don’t Need an Identity to Have a Life

Dressed in a brown, too large sweater, a man is standing in an archway, elbows crossed. It’s snowing. Having waited for hours in the cold, the bank across the street finally opens. He walks in.

Inside the Zurich Community Bank, he writes down a 13-digit number on a piece of paper, which the clerk hands to a more senior employee, who guides the man to an elevator. Down in the vault, a security guard silently gestures him towards the fingerprint identification system. He passes.

As he sits down in a dimly lit cabin, another clerk retrieves a metal lock box, roughly the size of two shoe cartons, from the bank’s walk-in safe. He places it in front of the man, unlocks it, nods, and walks away. After the man’s made sure the cabin curtain is closed, he opens the box.

There’s nothing unusual inside. A bunch of markers, a flashlight, contact lenses, a watch, a credit card, his vaccination record, a USB stick. His eyes quickly scan the contents, resting on one item almost instantly: his passport. He opens it and sits down in the small cabin chair.

After what feels like a lifetime, he nods, but his face is full of doubt. As if to make himself believe, he utters:

“My name is Jason Bourne.”

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Trust in a World Full of Hidden Agendas Cover

Trust in a World Full of Hidden Agendas

In June 2017, fundraising for blockchain startups via so-called initial coin offerings, or ICOs, exploded to over $450 million and has since stayed there, on average.

The crypto space is new and unregulated, so collecting funds from retail investors via direct contributions is fast, easy, and profitable. Whenever money comes in these three flavors, scams are an immediate side effect.

Websites, white papers and roadmaps can be pulled out of thin air, so many have. Confido, Prodeum and LoopX are just a few of the projects that disappeared with millions of people’s dollars and even legit projects, like Tezos, can get stuck in frozen funds hell.

But the most interesting ICO of 2017 was neither a scam, nor did it promise a great future.

In fact, it was a completely useless project. Literally.

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Everything Popular Is Wrong Cover

Everything Popular Is Wrong

We remember Oscar Wilde as a poet, a playwright, a player who’d write. Most of us associate him with drama, both in his work and life. The Picture of Dorian Gray, a few pithy lines, an early death.

But when I look at the sea of thoughts that unravels when you click on the author of the most popular quote on Goodreads, I see none of that. I see a philosopher, full of contrarian ideas, paradoxes, and lots of new angles to look at life from.

They remind me of the beliefs of a philosopher we can still talk to: Naval Ravikant. After reflecting on an interview he did with Shane Parrish, I can’t help but notice that some of the most popular sentiments floating around Medium and the web are, well, just sentiments.

“Everything popular is wrong.” One of Wilde’s many polarizing statements. It may be hyperbole, but it’s a starting point for originality. In the echo chamber of self-improvement, some ideas have been circulating for so long, we’ve stopped questioning them.

What if we considered the possibility that these ideas are false?

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How Should 20-Somethings Spend Their Time?

One day, you will wake up and be 75 years old. It happens to all of us. We blink and life passes. The question is whether it passes us by.

When you do get up on that fateful morning, look in the mirror, and realize you’re not happy, or that you’ve wasted too much time, it’ll be because right now, you didn’t properly answer life’s three big questions.

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3 Simple Words Will Set You Free Cover

3 Simple Words Will Set You Free

When Robin Williams died in 2014, the world lost a legend. No scene better encapsulates his brilliance than what must be one of the greatest monologues in entertainment history: the park scene in Good Will Hunting.

After being horribly verbally assaulted by his patient and boy genius, Will, therapist Sean makes one last attempt at getting through:

“So if I asked you about art you’d probably give me the skinny on every art book ever written. Michelangelo? You know a lot about him. Life’s work, political aspirations, him and the pope, sexual orientation, the whole works, right? But I bet you can’t tell me what it smells like in the Sistine Chapel. You’ve never actually stood there and looked up at that beautiful ceiling. Seen that.

If I asked you about women you’d probably give me a syllabus of your personal favorites. You may have even been laid a few times. But you can’t tell me what it feels like to wake up next to a woman and feel truly happy.

You’re a tough kid. I ask you about war, and you’d probably — uh — throw Shakespeare at me, right? “Once more into the breach, dear friends.” But you’ve never been near one. You’ve never held your best friend’s head in your lap and watched him gasp his last breath, looking to you for help.”

What Williams’s character is doing, though it may not seem like it at first, is giving Will a chance. A chance to say “I don’t know.” An opportunity to admit that he’s scared and talk about his feelings.

We can see that it’s working, because Will, for an on-screen eternity of four minutes, does not say a word. He just sits there, petrified. Here is a scene in which the main character doesn’t do a thing, yet it is pivotal, not just in the movie, but also for our lives.

Whether you show this scene to someone born ten years before the movie came out, or ten years after, they can relate. We, too, have been given plenty of chances to say “I don’t know” in our lives so far.

But, like Will, we keep missing them. This makes us miserable deep inside.

Why?

The Shattered Self

Maybe it happened after you graduated college. Or entered. Maybe when you started your first job, or even after high school. But at some point, you had a terrifying epiphany:

“I don’t know anything about life. I have no clue what to do and I can’t see how the hell I’m going to figure all of this out.”

It’s one of those moments where you can feel the metaphorical glass shattering, because your view of the world forever changes. The shattered self is something all humans go through, but, according to Simon Sinek, there is a group that experiences this traumatizing, but important event very early in their lives: millennials.

The reason my generation stands out is not because of our age, but because of how we react to this event.

We choke.

A Different House of Cards

As Sean continues his speech, Will’s expression hardens more and more.

“I look at you; I don’t see an intelligent, confident man; I see a cocky, scared shitless kid.”

Terrified Will Hunting

He gulps. He can’t even look at Sean now. In an instant, the house of cards that was his sense of confidence collapsed. For many of us, entering the real world feels exactly the same.

Once we’re burdened with the full weight of responsibility for our own lives, we quickly realize we have no confidence. I see two reasons:

  1. We haven’t accomplished much worth being confident about.
  2. All of our lives, we’ve been told the exact opposite by our parents.

The first cause is normal. A history of achievements needs history as much as it needs achievements. But the second one isn’t. More and more, helicopter parents keep sheltering their children and it turns them into incomplete adults.

I’m not saying those were your parents, or my parents. The point is there are parents who do these things to their children and, worse, they think they’re making the right choice.

Having not had enough time to build it, and with no foundation for our confidence to rest on, it only takes a brief, lonely moment of clarity as we grow up for it to crumble. Faced with reality, we’re forced to unlearn what’s not true and feel like an impostor, mortified at the idea of being found out.

Unfortunately, unlike Will, we don’t all have a therapist to catch us as we fall.

ICQ

What compounds this suffering of low self-esteem is that we suffer it in silence. Not only did we not learn confidence, we also chose the wrong coping mechanism to deal with the fact that we have none.

Going through adolescence, we untie our self-worth from our parents and attach it more to our peers. This is an important change that helps us integrate in the real world: we learn to rely on our friends.

Enter technology.

When I was 13, everyone in my class started using a service called ICQ. It was the first standalone instant messenger and instantly, we messaged. Outside of school, I spent more time on ICQ than anywhere else. Most of us did.

We chatted more than we called, more than we hung out in person, more than we went outside. Teenagers enjoy chatting less, but because of its dopamine-inducing nature, they get addicted anyway. So no, we did not learn to rely on our friends. We learned to rely on technology.

You can replace ICQ with many other things — Facebook, Snapchat, Netflix, WhatsApp — the year changes, the outcome remains the same. Instead of learning to control our mood with serotonin, or what it feels like to be loved with oxytocin, we go on a dopamine-only diet. Gambling, alcohol, sex, most addicts find their drugs as teens. So did we, it just didn’t have the label on it.

Thus, when our self is shattered, we have no one to turn to. We’re alone with our devices. We look at our peers through 4″, 12″ and 50″ screens and all we see is everyone’s highlight reel.

“They’re doing so well and I don’t. I can’t talk about that.”

So we gulp. We swallow. And we remain silent, staring at the letters. ICQ.

You know what it stands for? “I seek you.”

What Kind of Choice?

Seeing Will crack, Sean must twist the knife:

“And if I asked you about love y’probably quote me a sonnet. But you’ve never looked at a woman and been totally vulnerable. Known someone could level you with her eyes. Feeling like God put an angel on earth just for you, who could rescue you from the depths of hell. And you wouldn’t know what it’s like to be her angel and to have that love for her to be there forever.

Through anything. Through cancer. You wouldn’t know about sleeping sittin’ up in a hospital room for two months holding her hand because the doctors could see in your eyes that the term ‘visiting hours’ doesn’t apply to you.

You don’t know about real loss, because that only occurs when you love something more than you love yourself. I doubt you’ve ever dared to love anybody that much.”

The result of all this, the lack of confidence, the false images, the weak technological replacement for true friendship, true love, is that we keep spinning in circles.

As we reach the end of our 20s, and 30s, then 40s, we begin to live in a world in which everyone is too scared to admit that they’re scared and so we all remain lonely and clueless about feeling lonely and clueless.

When we constantly grab our phones, we don’t do it to procrastinate. We do it because we’re terrified of being alone. Every day, every second. We’re not even chatting just to chat, we’re chatting to feel less discomfort.

We fundamentally lack the ability to express our feelings in the company of other people.

The third most common cause of death for people aged 15 to 24 is suicide. One in ten adolescents is depressed. 64% of millennials feel overwhelmed at work every day.

The best way we can express how we feel is a two-word cry for help: “I’m fine.” Our careers, our love lives, our friendships, it’s all fine, and then we die.

What kind of a choice is that?

Like a Freakin’ Rainbow

Social media, digital communication, online entertainment, these things aren’t bad, it’s just our usage that’s off. We depend on devices, not people. It’s not solely our fault either. Technology found us way too young and we could never let go.

What we can let go of is our fear of opening our mouth and speaking our truth. Yes, we still don’t know jack shit about life. That fact will never change. Not at 20 and not at 85. But all the irrational fears surrounding that fact? Those are imaginary.

It’s okay to say how we feel. Anywhere. Any time.

Even right here, right now. Try it. Say it. “I don’t know.” See? You’re free to express who you are. You don’t need anyone’s permission. The rest of us is just waiting for it too.

This does not make our challenges any easier, just easier to bear. We must remember why we use technology to communicate.

  • What’s this app for? Who do you talk to with that? Why?
  • Does this platform build your confidence? Or destroy it?
  • Is what you see real? Or are you just assuming it is?
  • If you can’t say it in person, is it worth saying at all?

We also need to put boundaries on digital communication.

  • When you sit at a table with other people, even ones you don’t know, who deserves your attention more? The Facebook friend you don’t really know far away or whoever is right there?
  • If you go out with your friends, why do you need a phone? Take one phone. Or no phone. You’ll be fine for a few hours.
  • Yes, that video you sent your friend was funny, but how much more fun would it have been if you’d waited until you could watch it together?

None of these will be easy, but through all of those trials, you can show us your true colors. We’ll adore you for it like a freakin’ rainbow.

Why Are We Here?

Every time you swallow important feelings, you rob the world of the chance to learn something from you. But that’s the main reason we’re here. We’re all waiting for it.

Even though everything Sean has thrown into Will’s face is true, he’s still willing, still curious, to learn from his fellow human:

“I can’t learn anything from you I can’t read in some fuckin’ book. Unless you wanna talk about you, who you are. And I’m fascinated. I’m in. But you don’t wanna do that, do you, sport? You’re terrified of what you might say.”

Usually, it’s not a therapist sitting next to us on the bench. Just some random dude. Or a young mom with her child. But isn’t that enough? What if, unlike Will, we didn’t let them walk away?

Go back all the way to that moment. Back to that shattered self. How did it feel? What if you hadn’t swallowed it? What if, in that minute, you’d had the guts to reach out and say: “I have no clue. Can we talk about that?”

While that first one may have defined much of who we are today, the truth is that, in life, we all have many of these moments. Again and again, we realize we’re scared, lonely and we don’t have the answers.

Neither do our phones. Or Twitter. Or our coworkers. So in reality, we’re free to admit it any time. We know this is good for us. One of the most popular quotes in the world is a 2,000 year-old line from one of the wisest men ever:

“I know that I know nothing.” — Socrates

Imagine how liberating that must’ve felt. Every single thing you’ve ever been dying to say, but never dared to — every feeling, every thought, every question, every idea — it all starts from here.

You don’t need to look so tough. You can tell us how you feel. Because we don’t know anything either. We have no opinions. We, too, don’t want to be judged.

When you want to be curious, let yourself be curious. Say “nice shoes” or “what’s that mean?” or “how’d you do your hair like that?” If you feel like laughing in the middle of a crowded place, laugh. And when you don’t know what to do, let us know.

The man who taught us this lesson, Robin Williams, lived it both in character and in life. He played jokes on live TV in front of millions and talked openly about his problems with alcohol and depression.

Like Will, he leaves us with three words that carry all the hope in the world:

“Your move, chief.”

6 Unwritten Social Rules Everyone Should Know Cover

6 Unwritten Social Rules Everyone Should Know

When you drive into Area 51, past the sign that says “Restricted Area,” you know what rules you’re violating. You’re trespassing on secret government property, you can be searched, photos are forbidden and boy, you better not launch any drones.

But there’s also a set of unwritten rules of Area 51. Nobody knows exactly what they are, but they’re what leads to all the rumors and myths surrounding the place.

  • Will you never come back?
  • Will you come back, but not be the same?
  • Can you ever talk about what happened?

Every place on this earth is like Area 51. There are rules, written and unwritten, and they depend on the time, the people, the country, the culture, the politics, and a whole lot of other values.

Following these rules as best as you can is less a sign of being a blind follower than it is a gesture of respect for others. Adapting can be a way of being kind. That said, sometimes you can also lead by making your own social rules and hoping others will follow.

  • When you enter a quiet room, be quiet. When you enter a lively room, be lively. Read the room.
  • When your opposite is talking to you, don’t use your phone. Don’t even touch it. When your opposite is on their phone, don’t be on your phone also. Maybe you can bring them back.
  • When people pass you in the street, acknowledge them. Look, nod, be part of the world. Don’t stare at the ground. Don’t be an antibody.
  • When you love someone, don’t tell them all the time. Just show them. Look at them, be attentive, listen. They’ll understand, even without words.
  • When you disagree with someone, ask: “Does it really matter that I disagree with them?” Is it worth starting a fight? Most of the time, it’s not.
  • When you can help people without really going out of your way, do it. Including, but not limited to, holding doors, standing up and giving exact change.

These are some of the ones I try to follow. So far, I haven’t ended up in Area 51.

This Framework Will Make You Better at Changing Your Habits Cover

This Framework Will Make You Better at Changing Your Habits

“To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment.” 

— Ralph Waldo Emerson


We always tell each other to just “be ourselves.” Have a presentation or talk to give? Just be yourself. A job interview? Just be yourself, you’ll do fine. A party or date to go to? Just be who you are.

Just. I hate that word. Nothing easy ever follows it.

The reason we constantly have to reassure one another that it’s okay to be ourselves is that it’s the hardest thing in the world. It’s based on two lofty assumptions:

  1. You know who you are.
  2. You’re comfortable expressing it in any setting.

Most of us can say neither for ourselves. At least not to the degree we’d like to. I hope what follows alleviates some of that pain.

What You Should Know About Yourself

Soul-searching is a great hobby. You’re never done. The question is: where does self-exploration stop being useful? For me, the following framework marked a clear milestone.

When I first started coaching on coach.me, Tony Stubblebine graciously sent us a book that influenced my coaching a lot. It’s also helped me understand my own behavior a lot better. The name of that book was Better Than Before.

Gretchen Rubin, a former lawyer turned researcher, author and human behavior aficionado, wrote it in 2015, to much acclaim and success. One of the key ideas, if not the centerpiece of the book, was a personality framework called “The Four Tendencies,” which she later expanded upon in its own book of the same title.

Using this framework will help you understand how you deal with your internal and external expectations. This’ll allow you to better manage your life and work. What’s more, you can try to spot other peoples’ tendencies, which’ll help improve your relationships.

Here’s what it looks like:

Where Does This Idea Come From? Well…

When we’re babies, no one expects us to do anything. Our parents celebrate it when we eat, clap when we poop and let out a huge sigh of relief when we finally fall asleep.

As we grow up, this changes. Fast. It starts with “clean your room,” soon turns to “you need to contribute to the household” and ends with “you have to take care of yourself now.”

Most of us aren’t ready for all the expectations the world piles onto us, let alone the internal ones we have of ourselves that add to the pressure.

And yet, somehow, we deal with them. We learn, we struggle and over time, hopefully we get better. All of this, our approach to dealing with our internal and life’s external expectations, is formed subconsciously.

The Four Tendencies framework helps you identify this approach and trust me, there’s a lot to discover. Each tendency is linked to a specific strategy for dealing with the two kinds of expectations we face: resisting or meeting them.

Here’s a little cheat sheet you can use to identify yourself, remember what’s distinctive for each type and how to deal with them better:

1. Upholders

Upholders meet inner and outer expectations. They love rules, having a clear plan and are self-motivated and disciplined. Clearly tell them what needs to be done and they’ll lead the way.

2. Questioners

Questioners meet their own expectations, but resist outer ones. They need to see purpose and reason in anything they do. Make it clear why what you want from them is important.

3. Obligers

Obligers meet other peoples’ expectations easily, but struggle with their own. The must be held accountable by a friend, coach or boss to get things done. They thrive when they have a sense of duty and can work in a team.

4. Rebels

Rebels defy both outer and inner expectations. Above all, they want to be free to choose and express their own individuality. Give them the facts, present the task as a challenge and let them decide without pressure.

It’s pretty easy to recognize yourself based on those descriptions alone, but if you’re not sure, you can take a quiz Gretchen designed specifically to help you find out.

How Can This Help You Change Your Habits?

Expectations are a huge determinant of what we do. You juggle all the hopes people have for you, mixed with those you have for yourself. Based on that mix and your tendency, you determine the right middle ground.

Meet…or resist?

Is this still okay? What’s a no-go? Who must I live up to? Who do I disappoint? How much? How often?

Constantly faced with this stressful tradeoff, we default to what our tendency dictates. Meet inner, resist outer. Resist inner, meet outer. And so on.

Knowing what your default is makes it a lot easier to adjust your environment in a way that makes the default lead to the outcome you want.

For example, as an Obliger, forcing yourself to meet a friend at the gym will make it easier to actually go there. A rebel needs the freedom to choose to work out without pressure, and a Questioner might want to keep a list of health benefits ready.

Know your tendency, know your goal, adjust expectations. That’s the idea.

A Word of Advice

It’s easy to get carried away with this stuff. That’s dangerous. When you chisel your tendency in stone, you might know one thing more about yourself and you might even accept it, but you’ll also turn it into an excuse and stop believing that you can change. That’s not the point of this exercise.

Instead of putting yourself in a box, use this concept to get to know yourself better. Identify your strengths, weaknesses, and improve your relationships with others. Be mindful of their tendencies, not just your own. And remember that human behavior is fluid. No personality test can pigeonhole you. Unless you let it.

After all, no matter how much we learn from them, life isn’t lived in frameworks and books, but in the real world, among people. People like you and me, figuring out who they are. Searching, so they can start being themselves.

If you treat them right, maybe they’ll let you do just that.